MediaDailyNews Editions for September 2019
MediaDailyNews - Friday, Sept. 20, 2019
Magna: U.S. Ad Spending Expands Nearly 8% In First Half, On Track To Rise 6.3% For Full Year
GroupM Forms Coalition To Increase Engagement With Multicultural Audiences
Are Clients Falling Out Of Love With Media Agencies?
Former Unilever CMO Keith Weed To Join WPP Board
Let's Talk About What We're Talking About When We Talk About Esports
Pivotal Initiates Roku With 'Sell' Rating, Cites Shift To 'Free Or Better' For OTT Market
Sun Sets On Pioneers Of Television Journalism
U.S. Marine Corps Selects Wunderman Thompson For Ad Duties
Will D2C Brands Change How TV Ads Are Bought, Sold, Measured?
IAB Tech Lab Fleshes Out Plan To Target People Without Cookies
TiVo Survey: OTT Viewing Time Approaching Live TV
Nielsen Expands Metrics For Social Content Ratings
MediaDailyNews - Thursday, Sept. 19, 2019
Study Finds Industry Need For Professional Development: Clients, Agencies Split On Subjects
National CineMedia Starts New Advertising Segment In Movie Theaters
Ad Industry Perception Turns Negative For First Time Since 2012
Comcast's Roberts On Peacock: Fast To Market, Low Cost To Consumers
Ad Veteran Holly Lynch Running For Congress In New York
New For Fall: 'Emergence' Has A Great Story Well Told
MediaDailyNews - Wednesday, Sept. 18, 2019
Advertisers View Media As 'Complex Headache'
Advertisers/Agencies Misaligned On Media, Especially 'Neutrality'
Where Marketers Allocate Media Budgets And How Much They Plan To Spend
Amazon Launches Sponsored Display Ads In U.S. As Stand-Alone Self-Service Platform
Facilitating Conversation Between AI, Voice: Q&A
'The Washington Post' Launches Real-Time Automated Ad Network
MediaDailyNews - Tuesday, Sept. 17, 2019
New Leadership At UM's J3
Call For Entries: 2020 'All Stars'
Netflix Snags 'Seinfeld' Starting In 2021
Survey: 45% Might Cancel Netflix If Favorite TV Network Shows Depart
ANA Study Confirms High Commissions For Planning/Buying Digital Vs. 'Traditional' Media
Nexstar-Tribune Deal Approved By FCC, Affiliate Deal Renewed With Fox
Amazon Wants Privacy Battle Over Voiceprints Sent To Arbitration
Combating Anti-Social Media
Zenith US Appoints New Atlanta MD
MediaDailyNews - Monday, Sept. 16, 2019
ANA Study Finds Two-Thirds Of Marketers Have Updated Their Media Agency Contracts In Response To Kickbacks
Time Spent Watching Online Video Expanding To 100 Minutes Daily, Ad Budgets Set To Follow
Lawmakers Demand Documents From Amazon, Apple, Facebook, Google As Investigation Into Big Tech Widens
Google, Facebook Expand News Initiatives
While Programmatic Growth Has Decelerated, Q4 Looks 'Exciting' Thanks To Connected TV
ABC Posts High Viewing For Third Democratic Debate With 12.9 Million Viewers
Industry Leaders Weigh In On MRC's Final Cross-Media Standards
New For Fall: Looking For Love, From 'Molly' To 'Abishola'
MediaDailyNews - Friday, Sept. 13, 2019
Out-Of-Home Ad Forecast Sees Sharp Gain In 2020
Nielsen To Add Out-of-Home Viewers To National Ratings In 2020
Isobar Playbook: 2020 Will Be Year 'XR' Explodes
NBC Local TV Moving From Ratings To Impressions
Ad Platforms to Use Comscore Demos For CTV Ad Targeting Via IFAs
TV Should Bring Digital Approach To Advertising -- But Avoid Digital's Pollutants
Turn On, Tune In, Drop Out
MediaDailyNews - Thursday, Sept. 12, 2019
Analysis Finds TV's 55+ Viewers Eroding For First Time, Younger Demos Have Plunged
Horizon Wins Northwell Health Media Assignment
Gen Z And The Rise Of Optimized Out-Of-Home Advertising
WPP, InMobi Group Strike Mobile Marketing Alliance
'Brady Renovation,' 'BH90210' Prove Showmanship Isn't Dead
Report: Amazon Ups Back-To-School TV Budget By 44%
Top Barriers To Consumer Adoption Of Virtual Reality: Hardware And Content
MediaDailyNews - Wednesday, Sept. 11, 2019
USIM Taps Former Wavemaker Smith To Lead Integrated Strategy
20 Agencies Set To Buy 2020 Spot TV Via New Cloud Platform
Marketers Share Their Stories Of September 11, 2001
Unprecedented, But Definitely Presidential: #YOURGUNSAFETYPRESIDENT
'Star Trek' N-Word Controversy Is Highly Illogical: Kareem
AT&T, Comcast, Amazon And Others Ask Congress To Override State Privacy Laws
Hold On To Your Covfefe! JP Morgan Creates Index To Assess Trump's Tweets On The Market
Apple TV+ To Launch November 1 At $4.99 A Month
MediaDailyNews - Tuesday, Sept. 10, 2019
ANA Unveils New 'Measurement' Division, Taps Bill Tucker To Run It
Horizon's Scout Launches Sponsorship Unit
Infinity Taps Stikeleather As Director Of Media Services
50 Attorneys General Back Google Antitrust Probe
Poor Data Quality: Marketers Waste 21 Cents Of Every Dollar Spent On Media
AMC Theatres Starts Pilot Program Airing NFL Games
'Tis The Season For Billboards Promoting The New Fall Shows
Ocean Media Tapped For BetMGM Media Assignment
This is Why We Can't Have Nice Things
Using VR Technology To Give Pitches An Extra Pop
MediaDailyNews - Monday, Sept. 9, 2019
IPG Taps Lee As CEO Of Mediabrands, Kiernan Succeeds Him As UM Chief
Empower Sold To CEO Jim Price
New NFL Season: First Game Scores With Linear TV Viewing Up 14%
Survey: Local TV Station Execs Frustrated, Want Faster, Streamlined Ad Transactions
It's Time To Smell Some Roses -- In Real-Time -- And Yes, In Real Places
Microsoft Advertising Launches Responsive Search Ads To All Advertisers
Trump Vs. Messing: All-New Battle Of The Network Stars!
There's More To Esports Than Just Esports
Diageo Calls Global Media Review
Obit: Pioneering Cable TV PR Exec Arthur Sando, Dead At 71
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