Each could learn from the other. For example, brands could learn from museums how to develop experiences that are thought-provoking and unexpected.
One example brands can try: offering the help of a brand ambassador who consults with shoppers as they view and virtually try on outfits.
Brands will need a three-dimensional approach to cope with the new realities of privacy. For example, work to create a new measurement paradigm.
Facing a bear market alongside rising inflation is enough to make any consumer skittish. But for seniors 65+ in the U.S., it can be downright scary.
In this pricing environment, brands need to cut all the "fat" out of their offerings, while charging a little extra for the bacon.
One tip: Focus on actionable intelligence, not the amount of data.
One good idea: Building brand experiences alongside your consumers ensures you're moving forward with them in authentic, meaningful ways.
For one: Establish a content process and oversight system for 3D assets.
Without foundational emails, you risk missing out on revenue you could be getting if you were communicating with customers at the right moment.
How Heidi Stone revamped Mountain Lake Lodge in Pembroke, Virginia, where "Dirty Dancing" was filmed.