MediaDailyNews Editions for September 2015
MediaDailyNews - Wednesday, Sept. 30, 2015
comScore, Rentrak To Merge, Take On Nielsen
Mobile Is The Future! (Or Maybe Just The Present)
Is Adland's Programmatic Knowledge Gap Due To Bright Things Leaving For Google?
IAB To Offer Publishers New Tools Against Ad Blockers
Noah's Arc: From Bad To Worse In 'Daily Show' Debut
Consumers Still Leery Of Digital Ads
Top 100 CPG Brands' Sales, Market Share Down, Even As Overall Categories Grow
AOL, Verizon Team With Publicis For Sales
'Toyota Effect' Helps Organizations In New Campaign
Comcast Starts Digital Platform 'Watchable'
Late-Night Talk More Popular Than Satiric Cable Shows
Hart Named CRO, Hearst Magazines International
Retail Marketers Ill-Prepared For Holidays, Behind In Mobile Execution
Mobile Is Top Ad Medium For Gen Z, Millennial College Students
Veritone Media Cognitive Platform Looks To Attribute Organic Media
Q.Digital Rolls Up LGBT Media Cos.
Connecting Programmatic's Disparate Pieces
MediaDailyNews - Tuesday, Sept. 29, 2015
Magna Global: Programmatic Ad Spend Will Reach $37 Billion By 2019
Google Selling Invalid Traffic
Nielsen Creates APIs For National, Local TV Services
Let The Blame Games Begin!
Google Customer Match Bridges Email Lists For Search, Gmail, YouTube Ad Targeting
HuffPo Gets Redesign, BuzzFeed Bows Android App
Cartoons Aren't Just For Kids Anymore
Call For Entries: 'Agency of the Year' Awards
Advertisers Give Top Marks To Google, Food Network, Travel + Leisure and Univision
Facebook Debuts Mobile Ad Products To Lure TV Dollars
People Want Helpful Brands
Marketer Sued By FTC For Trying To Suppress Bad Reviews
The Key To Fantasy (Football)
Full Transparency In Adland? Not Likely
Yahoo Rolls Programmatic Under BrightRoll
For Marketers, Big Data Lacks Adequate Analytics
Verizon Taps go90 Content To Compete With Online Streaming Nets
Tech-Driven Marketing Can Creep You Out
MediaDailyNews - Monday, Sept. 28, 2015
Clean Diesel, The Pope, And VW's Big Cheat
Sears Holdings Completes Nearly Year-Long Agency Review
News Corp. Becomes Merkle's First Publisher For People Ad-Targeting Platform
Ad Blocking Is Destroying The Internet -- And That Might Be Just What It Needs
Native + Exchange + Server =
Google, Facebook, Amazon Outages Reflect Uncertainty In The Cloud
When Mobile Apps Become Search's Gatekeeper
MDC Beefs Up Business Development Effort
adjust Brings Marketing Analytics To Connected TVs
TV Sports May Lure Cord-Cutters Back
UM Wins McCormick Media AOR Duties
Second-Screen Multitasking Tops With TV News, Kids Shows
Quixey Introduces Deep View Cards
Email Marketers Step Up Game With iPhone's New 3D Touch
Email Top Digital Channel For Marketing, Personalization Key
TBS Taps Hurvitz As EVP, Communications To Head Brand Marketing
Jimmy Kimmel Prevails Against 'Flying Rabbi'
MediaDailyNews - Friday, Sept. 25, 2015
You Can't Convince Consumers We Aren't Hucksters
Is Over-The-Top Over? Oculus/Netflix Deal To Bypass Screens Altogether
AMC, Rentrak Team Develop Demographic Reach Metrics
The Death Of The News Brand
In Blog We Trust
Publicis Wins Citi Global Media
Fox's Empire Second Season Debut Delivers Big Results
Mindshare Lands General Mills Media Assignment
Sports Illustrated Films Launches
AOL Claims It Can Close Gap Between Mix Models And Attribution
Nativo Guarantees Human Impressions
Adobe Fuels Data Use Through Analysis Workspace
Havas In Talks To Acquire FullSIX Group
MediaDailyNews - Thursday, Sept. 24, 2015
Bing Brings Real-Time To TV, Will Ad Budgets Follow?
WaPo Posting Everything To Instant Articles
Publishers Appointing Branded Content Execs
Snarky Tweets Greet Brian Williams As He Returns For Pope's Visit
TAG Taps Rachel Thomas To Oversee Compliance
It's Always Premiere Week On Your Browser
Internet of Things Expands: Billions of Connected Devices & Dollars
Facebook Rolling Out 360-Degree Video
Volkswagen's Brand, Reputation, Existence At Stake?
Email Marketing A Top B2B Lead Generation Tool
Powered By Digital, Deloitte Predicts 4% Increase In Holiday Spending
Moms Search For Answers On YouTube
NRF Says Consumers Cutting Back For Halloween
Purch Buys Active Junky, HuffPo Rolls Out 'Buy' Buttons
Qriously Teams Up With Drawbridge For Cross-Device Partnership
Rare.io Launches Automated Predictive Solution For Ecommerce
AOL's Top Video Exec Is Leaving
MediaDailyNews - Wednesday, Sept. 23, 2015
GroupM Demands Ad Nets Enforce Anti-Piracy
And I Feel Fine
How Political Campaigns Can Avoid '50 States Of Waste'
Google Charges Video Views Even When Identified As A Robot, Study Finds
The Sad State Of Mobile Advertising (I'm Crying On The Inside)
Consumers Question Credit Card Safety
Mobile Skyrockets With 1B Users, Global Reach Expands
Major TV Nets Down For Season Openers; NBC's 'Blindspot' Scores
MediaCom Taps ZenithOptimedia's Cijffers As Chief Client Officer
Help Wanted: MEC To Conduct 'Live Hire' At Advertising Week
Appeals Court Sides With Pay-Per-Click Marketers Against Google
Tribune Publishing Lowers Forecasts, Blames SoCa Newspapers
Google, Microsoft, Baidu, Qualcomm, Fidelity Invest $110 Million In CloudFlare
Music Industry Business Shows Weak Results For First-Half 2015
Coca-Cola Reveals It's Spent $119M On Health Research Since 2010
Television Without Borders: Interview With Koenraad Deridder
Turn Names BrightRoll's Falck CEO, Succeeds Demas
Pay TV Consumers Want Fewer TV Channels At Lower Prices
Former PepsiCo Exec Storms Named CMO, NBC Sports Group
MediaDailyNews - Tuesday, Sept. 22, 2015
Digital Video Grows; Traditional TV Slips, But Remains Dominant
Agencies Point Finger At Programmatic, Say It Contributes To Ad-Blocking
Boomers Vs. Millennials: More Common Ground Than You'd Think
Axel Springer Eyes 'Business Insider'
Why Most New Broadcast Series Will Flop
Book Review: Shareology - How Sharing Is Powering The Human Economy
Finding Content Key To Cooling Cord-Cutting
Do More TV Commercials Equal More Marketers' Site Visits?
IPG's Rapport Gets New U.S. Leader
ThinkPolitical Primes Location Targeting For Political Marketers
Google Loses Appeal Over 'Right To Be Forgotten' Expansion
Agencies Search For Their Next Intern At Advertising Week
LinkedIn Data-Breach Settlement Gains Approval
Facebook Promotes Search Pro To Build Out Local L.A. Ecommerce
Pixalate Introduces Mobile Seller Trust Index
Travel Tops In Email Marketing ROI
Media2020: Five Marketing (Pipe)Dreams
MediaDailyNews - Monday, Sept. 21, 2015
Silent Spring, The Sequel
Newspapers Leapfrog TV, Offer 'Ad Ratings'
Battle Of The TV Republican Stars: Cage Match Division
Carat Cuts 2015 Global Ad Spend Forecast
Google Dominates Advertiser 'Experience,' Distances Itself From Rest Of Media Pack
Call For Entries: 'Agency of the Year' Awards
How Google Will Know You Better Than You Know Yourself
Broadcast Nets See More Scatter Activity, But Overall Media Ad Dollars Up
Top Ad Blocker Blocks Self, Says It Just Didn't 'Feel Good'
Viacom Points To Strong Social Media To Supplement TV Ratings
Snapchat Kicks Off NFL Deal
Kinetic Social Joins Instagram Ads API, Ups Brand Engagement
MDC's Doft: SEC Probe Is A 'Little Cloud That Will Pass'
GMC Certified Service Does Not Cover Jet Packs
Ford Latest Automaker To Launch Apple Watch Apps
Backpage Wants Appeals Court To Block Sheriff's Lobbying Campaign
Refinery29 Expands Abroad
MediaDailyNews - Friday, Sept. 18, 2015
Roth, Sorrell Say U.S. Rebate Crisis Is A Myth
IAB Releases 'Checklist' For Private Marketplaces
Record: CNN Hits 22M Viewers With GOP Presidential Debate
Geico Buys First Programmatic Radio Ad On Katz Exchange
Google Sues Search Engine Marketing Firm For False Advertising
French Media Giant Altice Buys Cablevision Systems For $17.7B
Facebook Rolls Out Signal To Help News Makers Source, Gather Content
Why PCH's Liquid Will Gain Ad Agency Budgets
Limited-Edition Rainbow Doritos Support LGBT Youth
Multitasking Remains Strong Among Prime-Time Viewers
Nielsen Reports African-Americans Richer, Better Educated
Google Project Aura Recruits Amazon Engineers
KBS Launches New Unit For Sports, Entertainment
Call For Entries: MediaPost's 'All Stars'
Digital And Data's Relentless Transformation Of Media Industry Continues
The Tweet That Wags The Market
MediaDailyNews - Thursday, Sept. 17, 2015
U.S. Ad Market Expands Again In August, Digital Market Begins To Stratify
Pumped Trump Stumps Chumps
TV Nets Sink 8% in C3 Prime Time
Forget Trump, Hillary: TV Everywhere Set For Winning Role In Election
AT&T Revises Throttling Policy, Gives 'Unlimited' Subs More Data
Cord-Cutting Grows, But Not Big Threat To Nets
North Americans Favor Accessing Internet Via Mobile
User-Centric Analytics Sheds Light On Search: Uses Real People, Not Inferences
Target, Walmart Taking Online Groceries To Main Street
Corbis, NetSeer Partner For In-Image Programmatic Advertising
EU Programmatic Market Jumped 70.5% In 2014
Google's Alphabet Will Force Advertisers To Rethink Local Business Models
NBCU's Fluency Helps Toyota, Samsung Reach Hispanics
Dentsu Bets On 'Cloud-First' Mobile Startup
With Symphony, Business Info Joins Social Trend
Placed Launches 'Cross-Device Marketplace' To Tie Desktop Ads To In-Store Sales
WPP And Unilever Video Woes Mean Human Viewability Metrics Are A Must
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