MediaDailyNews Editions for September 2015
- MediaDailyNews - Wednesday, Sept. 30, 2015
- comScore, Rentrak To Merge, Take On Nielsen
- Mobile Is The Future! (Or Maybe Just The Present)
- Is Adland's Programmatic Knowledge Gap Due To Bright Things Leaving For Google?
- IAB To Offer Publishers New Tools Against Ad Blockers
- Noah's Arc: From Bad To Worse In 'Daily Show' Debut
- Consumers Still Leery Of Digital Ads
- Top 100 CPG Brands' Sales, Market Share Down, Even As Overall Categories Grow
- AOL, Verizon Team With Publicis For Sales
- 'Toyota Effect' Helps Organizations In New Campaign
- Comcast Starts Digital Platform 'Watchable'
- Late-Night Talk More Popular Than Satiric Cable Shows
- Hart Named CRO, Hearst Magazines International
- Retail Marketers Ill-Prepared For Holidays, Behind In Mobile Execution
- Mobile Is Top Ad Medium For Gen Z, Millennial College Students
- Veritone Media Cognitive Platform Looks To Attribute Organic Media
- Q.Digital Rolls Up LGBT Media Cos.
- Connecting Programmatic's Disparate Pieces
- MediaDailyNews - Tuesday, Sept. 29, 2015
- Magna Global: Programmatic Ad Spend Will Reach $37 Billion By 2019
- Google Selling Invalid Traffic
- Nielsen Creates APIs For National, Local TV Services
- Let The Blame Games Begin!
- Google Customer Match Bridges Email Lists For Search, Gmail, YouTube Ad Targeting
- HuffPo Gets Redesign, BuzzFeed Bows Android App
- Cartoons Aren't Just For Kids Anymore
- Advertisers Give Top Marks To Google, Food Network, Travel + Leisure and Univision
- Call For Entries: 'Agency of the Year' Awards
- Facebook Debuts Mobile Ad Products To Lure TV Dollars
- People Want Helpful Brands
- Marketer Sued By FTC For Trying To Suppress Bad Reviews
- The Key To Fantasy (Football)
- Full Transparency In Adland? Not Likely
- Yahoo Rolls Programmatic Under BrightRoll
- For Marketers, Big Data Lacks Adequate Analytics
- Verizon Taps go90 Content To Compete With Online Streaming Nets
- Tech-Driven Marketing Can Creep You Out
- MediaDailyNews - Monday, Sept. 28, 2015
- Clean Diesel, The Pope, And VW's Big Cheat
- Sears Holdings Completes Nearly Year-Long Agency Review
- Ad Blocking Is Destroying The Internet -- And That Might Be Just What It Needs
- News Corp. Becomes Merkle's First Publisher For People Ad-Targeting Platform
- Native + Exchange + Server =
- Google, Facebook, Amazon Outages Reflect Uncertainty In The Cloud
- When Mobile Apps Become Search's Gatekeeper
- MDC Beefs Up Business Development Effort
- adjust Brings Marketing Analytics To Connected TVs
- TV Sports May Lure Cord-Cutters Back
- UM Wins McCormick Media AOR Duties
- Second-Screen Multitasking Tops With TV News, Kids Shows
- Quixey Introduces Deep View Cards
- Email Marketers Step Up Game With iPhone's New 3D Touch
- Email Top Digital Channel For Marketing, Personalization Key
- TBS Taps Hurvitz As EVP, Communications To Head Brand Marketing
- Jimmy Kimmel Prevails Against 'Flying Rabbi'
- MediaDailyNews - Friday, Sept. 25, 2015
- Is Over-The-Top Over? Oculus/Netflix Deal To Bypass Screens Altogether
- You Can't Convince Consumers We Aren't Hucksters
- AMC, Rentrak Team Develop Demographic Reach Metrics
- The Death Of The News Brand
- Publicis Wins Citi Global Media
- In Blog We Trust
- Fox's Empire Second Season Debut Delivers Big Results
- Mindshare Lands General Mills Media Assignment
- Sports Illustrated Films Launches
- AOL Claims It Can Close Gap Between Mix Models And Attribution
- Nativo Guarantees Human Impressions
- Adobe Fuels Data Use Through Analysis Workspace
- Havas In Talks To Acquire FullSIX Group
- MediaDailyNews - Thursday, Sept. 24, 2015
- Bing Brings Real-Time To TV, Will Ad Budgets Follow?
- WaPo Posting Everything To Instant Articles
- Publishers Appointing Branded Content Execs
- Snarky Tweets Greet Brian Williams As He Returns For Pope's Visit
- TAG Taps Rachel Thomas To Oversee Compliance
- It's Always Premiere Week On Your Browser
- Facebook Rolling Out 360-Degree Video
- Internet of Things Expands: Billions of Connected Devices & Dollars
- Volkswagen's Brand, Reputation, Existence At Stake?
- Email Marketing A Top B2B Lead Generation Tool
- Powered By Digital, Deloitte Predicts 4% Increase In Holiday Spending
- Moms Search For Answers On YouTube
- NRF Says Consumers Cutting Back For Halloween
- Purch Buys Active Junky, HuffPo Rolls Out 'Buy' Buttons
- Qriously Teams Up With Drawbridge For Cross-Device Partnership
- Rare.io Launches Automated Predictive Solution For Ecommerce
- AOL's Top Video Exec Is Leaving
- MediaDailyNews - Wednesday, Sept. 23, 2015
- And I Feel Fine
- GroupM Demands Ad Nets Enforce Anti-Piracy
- How Political Campaigns Can Avoid '50 States Of Waste'
- Google Charges Video Views Even When Identified As A Robot, Study Finds
- The Sad State Of Mobile Advertising (I'm Crying On The Inside)
- Consumers Question Credit Card Safety
- Mobile Skyrockets With 1B Users, Global Reach Expands
- Major TV Nets Down For Season Openers; NBC's 'Blindspot' Scores
- MediaCom Taps ZenithOptimedia's Cijffers As Chief Client Officer
- Help Wanted: MEC To Conduct 'Live Hire' At Advertising Week
- Appeals Court Sides With Pay-Per-Click Marketers Against Google
- Tribune Publishing Lowers Forecasts, Blames SoCa Newspapers
- Google, Microsoft, Baidu, Qualcomm, Fidelity Invest $110 Million In CloudFlare
- Music Industry Business Shows Weak Results For First-Half 2015
- Coca-Cola Reveals It's Spent $119M On Health Research Since 2010
- Television Without Borders: Interview With Koenraad Deridder
- Turn Names BrightRoll's Falck CEO, Succeeds Demas
- Pay TV Consumers Want Fewer TV Channels At Lower Prices
- Former PepsiCo Exec Storms Named CMO, NBC Sports Group
- MediaDailyNews - Tuesday, Sept. 22, 2015
- Digital Video Grows; Traditional TV Slips, But Remains Dominant
- Agencies Point Finger At Programmatic, Say It Contributes To Ad-Blocking
- Boomers Vs. Millennials: More Common Ground Than You'd Think
- Axel Springer Eyes 'Business Insider'
- Why Most New Broadcast Series Will Flop
- Book Review: Shareology - How Sharing Is Powering The Human Economy
- Finding Content Key To Cooling Cord-Cutting
- Do More TV Commercials Equal More Marketers' Site Visits?
- IPG's Rapport Gets New U.S. Leader
- ThinkPolitical Primes Location Targeting For Political Marketers
- Google Loses Appeal Over 'Right To Be Forgotten' Expansion
- Agencies Search For Their Next Intern At Advertising Week
- LinkedIn Data-Breach Settlement Gains Approval
- Facebook Promotes Search Pro To Build Out Local L.A. Ecommerce
- Pixalate Introduces Mobile Seller Trust Index
- Travel Tops In Email Marketing ROI
- Media2020: Five Marketing (Pipe)Dreams
- MediaDailyNews - Monday, Sept. 21, 2015
- Newspapers Leapfrog TV, Offer 'Ad Ratings'
- Silent Spring, The Sequel
- Carat Cuts 2015 Global Ad Spend Forecast
- Battle Of The TV Republican Stars: Cage Match Division
- Google Dominates Advertiser 'Experience,' Distances Itself From Rest Of Media Pack
- Call For Entries: 'Agency of the Year' Awards
- How Google Will Know You Better Than You Know Yourself
- Broadcast Nets See More Scatter Activity, But Overall Media Ad Dollars Up
- Top Ad Blocker Blocks Self, Says It Just Didn't 'Feel Good'
- Viacom Points To Strong Social Media To Supplement TV Ratings
- Snapchat Kicks Off NFL Deal
- Kinetic Social Joins Instagram Ads API, Ups Brand Engagement
- MDC's Doft: SEC Probe Is A 'Little Cloud That Will Pass'
- GMC Certified Service Does Not Cover Jet Packs
- Ford Latest Automaker To Launch Apple Watch Apps
- Backpage Wants Appeals Court To Block Sheriff's Lobbying Campaign
- Refinery29 Expands Abroad
- MediaDailyNews - Friday, Sept. 18, 2015
- Roth, Sorrell Say U.S. Rebate Crisis Is A Myth
- IAB Releases 'Checklist' For Private Marketplaces
- Record: CNN Hits 22M Viewers With GOP Presidential Debate
- Geico Buys First Programmatic Radio Ad On Katz Exchange
- Google Sues Search Engine Marketing Firm For False Advertising
- French Media Giant Altice Buys Cablevision Systems For $17.7B
- Facebook Rolls Out Signal To Help News Makers Source, Gather Content
- Why PCH's Liquid Will Gain Ad Agency Budgets
- Limited-Edition Rainbow Doritos Support LGBT Youth
- Multitasking Remains Strong Among Prime-Time Viewers
- Nielsen Reports African-Americans Richer, Better Educated
- Google Project Aura Recruits Amazon Engineers
- KBS Launches New Unit For Sports, Entertainment
- Call For Entries: MediaPost's 'All Stars'
- Digital And Data's Relentless Transformation Of Media Industry Continues
- The Tweet That Wags The Market
- MediaDailyNews - Thursday, Sept. 17, 2015
- U.S. Ad Market Expands Again In August, Digital Market Begins To Stratify
- Pumped Trump Stumps Chumps
- TV Nets Sink 8% in C3 Prime Time
- Forget Trump, Hillary: TV Everywhere Set For Winning Role In Election
- AT&T Revises Throttling Policy, Gives 'Unlimited' Subs More Data
- Cord-Cutting Grows, But Not Big Threat To Nets
- North Americans Favor Accessing Internet Via Mobile
- User-Centric Analytics Sheds Light On Search: Uses Real People, Not Inferences
- Target, Walmart Taking Online Groceries To Main Street
- Corbis, NetSeer Partner For In-Image Programmatic Advertising
- EU Programmatic Market Jumped 70.5% In 2014
- Google's Alphabet Will Force Advertisers To Rethink Local Business Models
- NBCU's Fluency Helps Toyota, Samsung Reach Hispanics
- Dentsu Bets On 'Cloud-First' Mobile Startup
- With Symphony, Business Info Joins Social Trend
- Placed Launches 'Cross-Device Marketplace' To Tie Desktop Ads To In-Store Sales
- WPP And Unilever Video Woes Mean Human Viewability Metrics Are A Must
