by Joe Mandese on Jul 24, 6:00 AM
When is an agency a media-buying agency or a principal? It depends on who you talk to, and how they answer that.
by Joe Mandese on Jul 17, 7:18 AM
That's up from just 22% two years ago, and sends a signal of just how fragmented the TV universe has become. It also raises new issues about what "connectivity" means in a digital-only media universe.
by Joe Mandese on Jul 9, 11:44 AM
This just in... SMS inventors Friedhelm Hillebrand and Bernard Ghillebaert are suing Twitter over its "copycat" app. Well, not really, but if Twitter can sue Meta over for copying microblogging, why can't the engineers who invented it also sue Twitter after the fact?
by Joe Mandese on Jul 3, 9:25 AM
I was thinking about the science of media friction over the weekend because of the latest one being introduced on Twitter by Elon Musk: limits on the number of tweets someone can view.
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