- MediaDailyNews - Monday, Feb. 6, 2017
- First Overtime Super Bowl Pulls In $500M In National TV Ads
- Super Bowl Snag: When An Incredible Game Overpowers Weak Ads
- The 'So Called' Advertisers Talk Back
- Super Ad Bowl LI: Tweets, Fails And Getting Real
- NFL Adds Second Super Bowl Spot
- NFL Ratings Dip, But TV Ad Costs Rise
- Pai Scales Back Net Neutrality Enforcement, Endorses 'Data-Free TV'
- Lexus, Kia, Alfa Romeo Big Auto Winners In Super Bowl
- Cover Story: Give Me Liberty, Or Give Me Trump
- Michelin Shifts From 'Man' To Emotion, Uses Super Bowl To Go Real-World
- Various Companies, Canadian Government Pull Ads From 'Breitbart News'
- RichRelevance Leverages Nielsen Data To Offer Personalized Shopper Content
- Amtrak Partnership Gives Riders Digital Access To 'Washington Post'
- Rubicon Project, Integral Ad Science Offer Third-Party Viewability Scores For Video
- Unlocked Phones Equal Higher Satisfaction
- General Mills Jumps on Psuedo Bowl-Themed Bandwagon
- 'Medium' To Debut Subscription Service
- Grey, MediaCom Key Members Of WPP's Team WBA
- The Trump-Free Bowl?
- Still Wondering How Trump Won? Try Psychographic Targeting
- MediaDailyNews - Friday, Feb. 3, 2017
- Ohlhausen Outlines Privacy Approach, Focus On 'Concrete' Harms
- Brian Terkelsen Steps Down At Mediavest | Spark
- Maybe It's Time Brands Just Deliver On Their Promise
- NFL Recovers Late-Season Ratings, Maintains Major Share Of Viewers
- Shakeup At DigitasLBi: Nigel Vaz Upped To Global President, Luke Taylor Departs
- Snap Expects IPO This Month, Profits Elude Company
- Sorrell Is Wrong - Zero-Based Budgeting Is An Opportunity, Not A Problem
- Facebook Benefiting From Mobile, Political Rhetoric In Feeds
- Cost Drives Traditional TV Viewers To Online Alternatives
- Amazon Hits $3.7B For Q4, Millions Join Prime
- Havas Offers Inclusive Message For New Year: No, Not 1937's
- Digital, Programmatic Deals Drive Increase In Local TV Ads
- Opting Out Of Super Bowl, Toyota Focuses On California On Game Day
- CBS Radio, Entercom Merge To Remain Competitive
- Honda Reveals Star-Studded Super Bowl Spot
- 'Spuds MacKenzie' Returns (In Spirit) In :90 Bud Light SB Spot
- NYTCO Revs Dip Slightly, Digital Now 42% Of Ad Totals
- Super Bowl 50 Ad Fans Still Searching For Popular Brands
- WPP's Ford Agency Acquires Hispanic Shop
- MediaDailyNews - Thursday, Feb. 2, 2017
- IPG Mediabrands Unveils New Global Social/Content Agency
- Industry Starts Enforcing Cross-Device Privacy
- Ad Spending On Local Video To Expand $5B By 2021
- Cable News Networks: Alternative Facts Are Your Fault
- Could Dark Social Be The Lynchpin For Making Digital Display Actually Work?
- Facebook Revenues Up, Q4 Hits $8 Billion
- Tiffany Promises 'Subversive' Lady Gaga In First Super Bowl Spot
- Cover Story: 'The Great Manipulator'
- Audi's Super Bowl Spot Focuses On Women's Equality
- Pre-Super Bowl Ad Activity Ramps Up
- Meredith Corp. Announces Layoffs
- Industry Groups Highlight Challenges From Drones
- 'Guardian' Warns Of Steep Losses
- The Email Edge: Email Heats Up The Environment?
- Time Warner Cable Sued Over Broadband Ads
- Oxygen To Rebrand Cabler As Crime Network For Women
- Salesforce Launches Super Bowl Tracker
- Pinterest Adds Search Ads With Keywords For Shopping Campaigns, Partners With Kenshoo
- Game Developer Prevails In Privacy Battle Over Faceprints
- MediaDailyNews - Wednesday, Feb. 1, 2017
- WPP Wins $600 Million Walgreens Boots Alliance Consolidated Account
- Viewer Appreciation Of Super Bowl Ads Increases
- Publishers Register Opposition, Concern Over Trump's Immigration Order
- Booted Off Super Bowl By NFL, Battered GNC Scrambles
- Cable News Networks Continue Strong Post-Election Viewership
- Franken Warns FCC Against Weakening Net Neutrality
- Assembly Lands WordPress.com
- IMM Ups Lee To COO, Will Continue To Oversee Media, Plus
- IAB Tech Lab Unveils Overhaul To Content Taxonomy
- Apple Reports Record Q1 Earnings, Global Comprises 64% Of Revs
- King's Hawaiian Makes Super Bowl Debut
- Consumers Warm To Sharing Smart Device Data
- Tech Community Turns To Email To Speak Out Against Immigration Ban
- Busch Previews Super Bowl Ad, Tweaks Own Classic Ads
- KFC Brings Together Dueling Colonels
- CBS Radio, Wrapify Drive OOH Ads In D.C.
- Burnett, Publicis Groupe, McDonald's Slapped With Infringement Suit
- The Winona Ryder Effect
- Pai Won't Force Cable Companies To Replace Set-Top Boxes With Apps
- All Trump All The Time Is Making TV Unwatchable
- MediaDailyNews - Tuesday, Jan. 31, 2017
- Holding Companies Speak Out On Trump's Travel Ban
- Social Media Gets Defiant
- Tearing Down The Walls (But Not The One That Matters)
- Ford Strongly Criticizes Trump Travel Ban
- Trump To Televise Supreme Court Pick In Prime-Time On Tuesday
- A Bad Year For Football Draws To A Close
- Tech Companies Challenge Trump's Travel Ban
- Lessons From Uber, Starbucks: Will Hashtagtivism Disrupt Your Business?
- Bud Pre-Releases Immigrant-Themed Super Bowl Spot
- Broadcast C3 Ratings Flat, Cable Nets Down 3%
- Agencies Will See Less Red When Pitching Clients: Redbooks, RRH Offer Free, Self-Serve Listings
- Sponsorship Outpaces Advertising, Will Approach $63 Billion In 2017
- Dove, Ogilvy Run #AlternativeFacts Ad
- Gap Between Pay TV Decline, Overall TV Homes Widens
- Hitwise Intros Hourly Data Reporting Per Category
- SMB Challenges Prompt Local Search Association To Launch Certification Program
- Tide Joins List Of P&G Brands On Super Bowl
- Another Set Of IoT Security Principles Introduced
- SoundHound Raises $75M In Series D Funding To Further AI In Products
- MediaDailyNews - Monday, Jan. 30, 2017
- Opposition Branding: At Least One Campaign Sees Some Lyft
- The Only Day For Advertising
- Google Recalls Employees: Microsoft, Facebook Warn U.S. Policies Could Impact Ad Tech
- 'Oh, Mare!' Another Exuberant Toss Of The Hat To Mary Tyler Moore
- Andrew Benett Out At Havas
- Tech Industry Reeling, Reacting To Trump Immigration Order
- Conde Nast's Norton Named New IAB Chair
- Ad Industry Asks Congress To Overturn Broadband Privacy Rules
- Sony Takes $1B Write-Down On Movie Business
- Nielsen Releases 'Limited' Total Content Ratings
- IAB: Tough To Prove ROI With Data-Driven Campaigns
- Mindshare Finds 'American Dream' Changing
- Zuckerberg 'Concerned' About Immigration Order
- The Trumpela Effect
- GOP Urges Pai To Nix Set-Top-Box Reform
- Ogilvy Reorganizes With A Focus On Delivery
- 'Metro' Readers Grows Almost 4 Million In Print, Digital
- Retailers To Improve Email Personalization In 2017
- Signpost Personifies AI, Takes Identity Targeting To Facebook
- The Rise Of The Publisher-Buyer Matchmaking Specialist
- MediaDailyNews - Friday, Jan. 27, 2017
- Ohlhausen Named Acting FTC Chair
- Why Reward This Kind Of Behavior With Your Taxes?
- Congress Urged To Nix Broadband Privacy Rules
- Arthur Sadoun To Succeed Maurice Levy As Publicis CEO In June
- 5 Necessary Conversion Rate Optimization Resolutions For 2017
- PHD's Cooper Named 2017 Media Lions Jury President
- Altice USA Debuts i24News, New Cable News Network
- Super Bowl Spending Expected To Decline
- Industry Groups Tackle Privacy In Connected Cars
- Wieden+Kennedy Appointed AOR For Fox Sports
- Microsoft Bing Revenue Rises 12%, Google Mobile Search Leads Alphabet Gains
- NFL National TV Advertising Posts Slight Gains
- NatGeo Cuts Edit, Rights Clearance Staff
- Yellow Tail Gets Around A-B Super Bowl Exclusivity
- Mr. Clean Gets Fresh In Super Bowl Spot
- Barra To Lead Facebook's Virtual Reality
- Comcast Adds More Cable Subscribers, Profits Improve
- GoDaddy Launches GoCentral, Integrates With Email
- Triple A, Anheuser-Busch And Wayfair Didn't Comply With Privacy Rules, Watchdog Says
- MediaDailyNews - Thursday, Jan. 26, 2017
- IPG's Magna Strikes Targeted Ad Deal With Roku
- In A World Where All Young Viewers Hate Trump, 'SNL' Plays It Safe
- Mediasmith Joins ANA
- AT&T Merger With Time Warner Poses Threat, Senate Democrats Warn
- TV Promos: Missing The Boat?
- ABC Creative Signs Up For Dumbstruck Emotional Response Platform
- Verizon Eyes Charter Communications
- ABC Pulls In Google For TGIT Lineup, Personalizes Cross-Channel Campaign
- Facebook Tweaks Trending, No Longer Personalized
- Tribune Media CEO Peter Liguori To Depart
- Mobile Paid-Search Costs On The Rise, iProspect Says
- Skittles Returns To Super Bowl With Teen Love And Update To Throwing Rocks At Windows
- Olay Tries To Rebuild Interest In Fading Anti-Aging Category
- Atlanta's 'I'm In' Campaign Celebrates Winning Bid For 2018 College Football Championship
- Extreme Reach Kicks Off Campaign To Stream TV Ads Cross-Platform
- Affluents Feel Good About 2017 Prospects
- 51% Would Trade Smart Home Device Data For Cost Savings
- Cisco Buys AppDynamics, Broadens Software Portfolio
- MediaDailyNews - Wednesday, Jan. 25, 2017
- Interpublic Tests Ads That Reach Out And Touch Someone, Finds Lift
- ANA Expects Trump FCC Pick To Revisit Privacy
- Google Releases 2016 Bad Ads Report, Updates On Fake News
- Influennials - The Secret To Marketing To Millennials And Beyond
- Snickers To Air First Live Super Bowl Ad
- The Vanishing Value Of The Truth
- Man Who Live Streamed Son's Birth Presses Claims Against ABC, Yahoo And Others
- TV Oscar Spend Hits Nearly $125M
- Whole Foods Selects MediaCom As Its New Media Agency
- Pro-Sessions TV Ad Pushes AG Confirmation
- Chicago Bulls Release Snapchat Film
- U.S. Media Spend Up 7% In 2016, Digital Best Performer
- IoT Devices Growing To 46 Billion; Security Breaches Seen
- Programmatic Native Grows Almost 90% In 2016, But Overall Adpotion Remains Low
- Digital Customers Less Loyal
- With New CEO Aboard, Mattel Aims Barbie At Dads
- Jessica Baum To Lead Media At Traction
- Google's Mobile Edge Slowing Bing's Growth
- Holiday Behavior Shows Research Requires Multiple Channels
- Trump Admin Widens Social Media Ban
- MediaDailyNews - Tuesday, Jan. 24, 2017
- U.S. Media Spend Up 7% In 2016, Digital Best Performer
- Newspaper Group Cheers Ajit Pai's Elevation To FCC Chairman
- FTC Extends Privacy Principles To Cross-Device
- Creative Is King, Media Supply Chain Economics The Victorious Queen: Turn Your Masterpiece Into A Postage Stamp
- Weak Ad Gains For Basic Cable, Higher Growth Forecast
- Yahoo Delays Closing Sale To Verizon Until Second-Quarter 2017
- What's Working -- And Not -- In TV Measurement? Q&A With Lotame's Ryan Reed
- Viant To Buy Adelphic Platform
- Geico, Verizon, McDonald's Are Tops In Ad Awareness
- Huge's President's Club
- 72andSunny's Matt Jarvis Promoted To Global CEO
- Fox News Tops Rivals For Inaugural Viewers
- Bud Light Unveils First 'Famous Among Friends' Ad
- Chuck Schumer, Jimmy Carter Top Google Searches During Inauguration
- Investopedia Launches 'The Trump Economy' Microsite
- HTC Offering $10 Million For VR Content Creation
- Google Largest Search, Display Ad Company On The Net, Per Analyst Estimate
- Amazon Appeals FTC Win In Battle Over In-App Purchases
- DeepMind Building Closer Academic Ties To Advance AI
