by Dave Morgan on Feb 14, 4:49 PM
D2C marketing is not about advertising, but about innovative products solving well-known, widely shared and seemingly intractable consumer problems.
by Cory Treffiletti on Feb 13, 11:08 AM
I recently heard the concept of TV as a "service," and the idea resonated with me - a concept that goes beyond cord-cutting, into the next generation of television.
by Gord Hotchkiss on Feb 12, 2:17 PM
Real is what we perceive with our senses at the time it happens. Meta-real is how we reshape reality after the fact and then preserve it for future reference.
by Steven Rosenbaum on Feb 11, 11:41 AM
The synergies of new startups, big tech, and an engaged venture community are a pretty powerful elixir.
by Maarten Albarda on Feb 8, 1:54 PM
The WFA has issued a call to action to the industry we all represent. It's asking for ideas on six topics, which will be evaluated prior to the Global Marketer Week event.
by Ted McConnell on Feb 7, 10:01 AM
What's shocking is that massive regulations about Internet privacy are based on research subject to a major paradox.
by Cory Treffiletti on Feb 6, 2:21 PM
Don't expend energy pushing the stone up the hill when you can simply nudge it down the mountainside.
by Gord Hotchkiss on Feb 5, 2:14 PM
The disruption that's washing over our industry is also washing away the traditional line drawn between marketing and advertising.
by Steven Rosenbaum on Feb 4, 1:07 PM
Today is Facebook's 15th birthday -- a good time to look at the profits and pitfalls of the social network.
by Kaila Colbin on Feb 1, 2:11 PM
I'm done being surprised by Facebook's latest scandal(s) -- and done thinking there's a solution to the stranglehold Facebook has on our digital social lives.
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