The hospital remains America's most trusted nonprofit by a comfortable margin and, somehow, managed to get even further ahead while trust across much of the …

Even the most trusted CTV buying methods generated high confidence from only about 57% of buyers, the Interactive Advertising Bureau says.

Roughly 85% of brand mentions in AI answers originate from third-party sources rather than a company's own website.

Concerns about kids and social media are no longer confined to advocacy groups, worried parents and the occasional documentary narrated by someone speaking in a …

Behind the inspirational social media posts, luxury brand trips and promises of entrepreneurial freedom sits a workforce running itself ragged trying to satisfy algorithms that …

Consumers have discovered the "cancel" button in their efforts to contain the ballooning costs of streaming services.

People want AI's benefits, fear its mistakes and increasingly expect companies to explain what their systems are doing.

AI-generated innovation, consumer engagement and brand-building applications tend to involve fuzzier outcomes and longer paths to measurable business results.

For decades, brands sold wrinkle cream. Now they can sell a lifestyle. Better yet, a 100-year lifestyle.

The American Dream is being rediscovered as more people say it's better to buy than to rent.