A full 80% of consumers say they want more video from brands, yet only 13% say they actually get it regularly.

All income groups are spending more on luxury, but higher-income households are leading the charge.

The e-commerce giant's video platform accounts for roughly 71.8% of all available streaming programs among the major SVOD players tracked.

About three quarters of B2B buyers now use AI tools like ChatGPT and Perplexity during research on products and brands.

Omnichannel advertising platforms promise to handle everything from media buying to creative testing to AI-powered insights.

As AI follows digital advertising's playbook by optimizing for engagement, constant validation may also reinforce harmful beliefs.

Children with lower digital wellbeing check their devices seven times more frequently than peers with higher scores, while sending nearly five times more messages and …

LGBTQIA+ consumers are clicking on ads, buying products and generally treating social feeds like a mall that never closes.

Intent is forming, awareness is catching up and behavior is being shaped by discovery and emotion rather than necessity.

Your "target audience" is basically everyone with a couch and a lint roller, and cats are quietly staging a takeover.