by on Jun 30, 2:44 PM
Some consumers will cut back on dining out and buying fireworks because of higher prices.
by on Jun 29, 4:42 PM
Influencers with less than 10,000 followers have seen the most growth in paid collaborations with brands.
by on Jun 28, 4:06 PM
Two-thirds of consumers said they expect the rate of inflation to increase in the next year, while only 14% anticipate making more money.
by on Jun 27, 3:31 PM
Consumers born after 2010 tend to spend the most time gaming for entertainment.
by Steve Sternberg on Jun 27, 12:03 PM
This is the new Golden Age of television. There are more high quality television series on more different platforms than ever before. Ten years ago, …
by on Jun 24, 4:29 PM
The biggest driver of adopting identity solutions for advanced TV is the need to better define audiences for targeting.
by on Jun 23, 12:36 PM
Brands quadruple their ad spending on Amazon as shoppers hunt for deals.
by on Jun 22, 2:02 PM
BIPOC characters were more likely to be portrayed negatively than White characters in YouTube videos watched by children.
by on Jun 21, 2:03 PM
Global internet advertising revenue will expand by more than 9% a year to reach $723.6 billion by 2026.
by on Jun 20, 3:25 PM
Amid the changes in media and technology, marketing executives are looking to expand their production or sponsorship of original content.