by Robert Williams on Sep 30, 5:09 PM
Among the total number of websites observed, 8% were flagged as MFA during the study period.
by Robert Williams on Sep 27, 11:00 AM
Brand advertising remains a top area of media investment as telecom marketers support full-funnel strategies.
by Robert Williams on Sep 26, 5:35 PM
Brand-safety concerns should be re-evaluated to recognize the value of news audiences, a study says.
by Robert Williams on Sep 25, 6:36 PM
Nine out of 10 Americans said they'll spend the same or less compared with last year.
by Robert Williams on Sep 25, 7:58 AM
Brands have an opportunity to participate in the gaming platform with targeted advertising.
by Robert Williams on Sep 23, 4:31 PM
Seventy percent of pharmaceutical and healthcare advertising professionals said they're planning to increase social media spending.
by Steve Sternberg on Sep 23, 10:07 AM
Most of my review editions analyze three TV series under the banner of "The Good, The Too Bad, And The Ugly." In this week's edition …
by Robert Williams on Sep 20, 10:04 AM
More than half of Hispanic Americans said they feel represented in digital advertising, perhaps a sign of improved audience targeting.
by Robert Williams on Sep 19, 3:32 PM
The number of unique online authors discussing social media addiction increased by 12% in the past year.
by Robert Williams on Sep 18, 4:30 PM
Public relations professionals have a variety of tools to reach key audience groups, including what are known as earned media placements. When it comes …