by Rob Williams on Sep 4, 8:00 AM
Gen Z has the bleakest assessment of current economic conditions, while older consumers are less apocalyptic.
by Rob Williams on Sep 3, 12:51 PM
Brands don't have to turn every commercial aimed at the growing Hispanic audience into a seminar on wealth inequality, but they should resist suggesting that …
by Rob Williams on Sep 2, 1:18 PM
While 73% of consumers worldwide support banning social media for children, only 39% on average think AI should be banned in schools.
by Rob Williams on Sep 1, 1:37 PM
More than half of the media budgets in several consumer packaged goods categories are going to retailers that sell advertising.
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