by Joe Mandese on Mar 27, 3:11 PM
When Hulu and Spotify dropped their subscription price for a bundle of Spotify Premium and Hulu's ad-supported streaming service to $9.99 per month from $12.99, …
by Steve Sternberg on Mar 27, 11:39 AM
In this week's report, Steve Sternberg criticizes how the mainstream media covered the investigation, including last weekend's letter and summary from Attorney General William Barr. …
by Joe Mandese on Mar 26, 1:00 PM
TV and radio stations, followed by newspapers, remain the go-to source for local news for most Americans, according to findings of a nationwide survey released …
by Joe Mandese on Mar 25, 1:44 PM
The U.S. remains the world's biggest advertising market and will for at least the foreseeable future. According to just-released estimates from Zenith's March 2019 quarterly …
by Joe Mandese on Mar 25, 9:19 AM
Spotify is poised to overtake Pandora as the dominant digital audio service in the U.S., according to new estimates released today by eMarketer. "Spotify will …
by Joe Mandese on Mar 19, 2:37 PM
In a move that could change how the ad biz thinks about "viewability," IPG finds TV's isn't that different from digital.
by Joe Mandese on Mar 19, 1:18 PM
Time spent on TV-connected devices appears to have saturated at 10 hours and 30 minutes, according to the latest edition of Nielsen's quarterly "Total Audience …
by Joe Mandese on Mar 19, 12:00 PM
The majority of marketers responding to an Association of National Advertisers' member survey said they currently characterize the level of trust between marketers and their …
by Joe Mandese on Mar 18, 2:21 PM
Ad fraud is on the rise, and some English-language nations are among the biggest sources of it, according to an update published Monday by programmatic …
by Joe Mandese on Mar 18, 11:46 AM
Food was the leading topic for the SXSW social media community, with 603 mentions.