More than half of people who normally commute by subways, buses and trains already have cut back or are planning to use public transportation less …

As displaced Americans spend more time sheltering at home, the prognosis is a healthy one for the broadband marketplace, but still is a mixed signal …

Advertisers in the automotive, health and fitness, and home and garden categories again were among the top spenders on local OTT advertising in 2019.

By mid-year, there will be no less than seven major streaming services and several smaller ones producing original, scripted series and spending upward of $40 …

The Coronavirus is impacting TV audiences in some new and most likely expected ways. While the cancellation and/or delay of major TV sports events including …

Almost a quarter of viewers seek out content that teaches them something new, digs deeper into their interests or is related to one of their …

In light of the National College Athletic Associations decision to cancel the 2020 Division 1 men's and women's championship tournament, SQAD has released data analyzing …

Social media engagement tends to be highest during morning and afternoon dayparts, while dropping off in the evenings and weekends.

While China's industry marketing and consumer spending patterns are not necessarily correlated to other industrialized nations, especially the U.S., there are encouraging signs of "normalization" …

Forty-two percent of retailers said they are concerned about consumer confidence, although there is some disagreement about how much people will curtail spending.