by Joe Mandese on Apr 28, 1:28 PM
Time spent by Americans watching TV will rise for the first time since 2012, thanks to the nationwide pandemic shutdown. The average American is projected …
by Joe Mandese on Apr 27, 6:06 PM
Overall demand for consumer packaged goods has soared 13% since the pandemic began through the week of April 12, with some categories spiking even higher …
by Joe Mandese on Apr 27, 5:36 PM
Ten percent of Americans say they have either canceled or plan to cancel their subscription video service (cable, satellite, fiber, etc.) due to COVID-19. The …
by on Apr 27, 3:43 PM
Consumers also are showing signs of adapting to the "new normal" of the pandemic, with the percentage of people saying they feel "scared" by COVID-19 …
by Steve Sternberg on Apr 27, 12:30 PM
Even before the COVID-19 pandemic tossed any idea of a normal fall TV season to the back burner, the value of the upfront marketplace was …
by on Apr 24, 11:36 AM
With the coronavirus pandemic taking a heavy toll on the U.S. economy, consumers are looking for brands to help allay their fears with positive and …
by on Apr 23, 4:08 PM
Companies like Amazon, Google and Microsoft that collect heavy amounts of information about consumers show high levels of trustworthiness, indicating that data gathering can coexist …
by Joe Mandese on Apr 23, 2:03 PM
Newspapers remain the most trusted medium for news and information sharing, according to a study of consumers in eight major markets. The findings, which were …
by Joe Mandese on Apr 22, 5:00 PM
Kids oriented networks Cartoon and Nickelodeon are the two that cable TV subscribers say they are most likely to buy products from advertisers who run …
by on Apr 22, 2:15 PM
A third of consumers said they would pay $1 to $5 a month to read unlimited, ad-free news.