AI-native digital ad platform Metadata.io recently launched a new agentic ad platform that spans processes from buying to creative, running and analyzing campaigns - alongside a sponsorship with F1 Academy driver Nicole Havrda, the first female Formula Pro USA Champion, driving the campaign.

What if CPG marketers had technology to identify and track purchases for a specific product and could use that data to build something similar for lookalike audiences based on AI causal analysis?