Most Americans cannot correctly identify factual statements and opinion statements in the news media they read, according to results of a survey released today by …

Streaming TV penetration is rising faster than previously thought, and a major Wall Street equities firm is upgrading its outlook for penetration to 25% of …

With four of the ad world's top economists -- Interpublic's Magna, Publicis' Zenith, Dentsu Aegis Network and Pivotal Research Group's Brian Wieser -- weighing in …

There's a significant disconnect between advertisers and their agencies on a wide range of issues that could determine the future of their rosters, according to …

Ad engagement on all major social media platforms has declined precipitously, according to findings of an annual consumer survey conducted by the equities research team …

Driven partly by the so-called "Trump Bump," paid subscriptions to online news publishers appear to be growing in many markets worldwide, according to the 2018 …

After years of unabated growth, social media is waning globally -- especially in the U.S. -- as a source of news, and most of the …

An overwhelming majority of key ANA committee members oppose the U.S. Department of Justice's decision to instruct the U.S. Census Bureau to add a "citizenship" …

News, even politically charged or "negative" coverage, has little negative impact on brands advertising adjacent to it on a publishers' website. That's the conclusion of …

Reddit, a news-sharing and commenting community that has relatively low share of mind on Madison Avenue, now ranks as the third top U.S. website, displacing …