Four in 10 consumers have interacted with TV content to learn more about products or make purchases.

There's a shared preference for ads that offer immediate value and personalized suggestions, regardless of generational differences.

Fluctuations in financial confidence suggest that consumers may be more cautious in their spending habits.

Social media shopping has gained traction with Gen Z because of the ease of in-app purchases, influencer marketing and personalized product recommendations.

Professional reviewers such as Consumer Reports remain a trusted source of product recommendations, especially among older consumers.

Four out of 10 people said social media platforms show too many ads while they shop.

The passing of the Great Resignation has given employers the upper hand, but shifting demographics will lead to talent shortages.

Titled "Somebody," the ad received a No. 1 score with its message of imparting self-esteem to children.

The number of Google searches is an early indicator of the commercial's effect on audiences.

The portion of men who plan to celebrate grew to 55% this year, up from 51% in 2024.