Juniper Research
Think about it. More than 90% of devices do not connect to the Internet, per Juniper Research. What will the world be like when they do? The Industrial Internet Consortium wants to standardize interoperability and allow open membership for any public or private business. This would create the ability to share data across devices. AT&T, Cisco, General Electric, IBM and Intel are behind the movement.
Google Maps
Google, known to pull pranks on April Fools' Day, is looking for digital explorers this year. An augmented reality Pokemon game using Google Maps will help the company find its new employees. It launched the spoof on the eve of April Fools' Day. All you need to do is find the 150 Pokemon characters scattered around the planet to participate in this April Fools spoof.
The New York Times
The New York Times runs through a long list of practical jokes on the Web in honor of April Fools' Day. It highlights everything from Virgin Atlantic's glass-bottom plane to Bing's impersonation of Google and Twitter's new premium service called Twttr, which focuses only on consonants. The post also directs readers to some that ran in 2013.
Kenshoo
Kenshoo's April Fools' Day spoof has the company making shoes -- K-Shoes. The company harnesses search and social signals to create a unique footprint. Alive Shoes, the latest Kenshoo Universal Platform channel partner, supports the handcrafted in Italy look and fit.
The Atlantic Cities
Grab your iOS or Android device and discover all the places to take a nap. Really. Travelers who want to find a place to snooze can find a city's hidden places to take rest. John Metcalfe tells us the project is the "tongue-in-cheek work" of marketers in the Netherlands. Metcalfe shows us maps from across New York and Washington D.C.
Reuters
Online dating site OkCupid wants consumers to ditch Mozilla Firefox in light of the browser maker hiring a critic of gay marriage as CEO. “OkCupid visitors who accessed the Web site through Firefox on Monday were told in a message to use other browsers, such as Microsoft Corp's Internet Explorer or Google Inc's Chrome,” Reuters reports. "Mozilla's new CEO, Brendan Eich, is an opponent of equal rights for gay couples," the message said. "We would therefore prefer that our users not use Mozilla software to access OkCupid."
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