• Google, Mayo Clinic Partner To Advance Radiotherapy
    Expanding into healthcare through artificial intelligence, Google Health and Mayo Clinic announced a partnership to develop AI technology that can help accelerate the process of planning radiotherapy treatments in hopes in curing cancer. Through the partnership, Mayo Clinic and Google Health aim to accelerate an approach.
  • Starcom Pakistan Diversity Strategy Surfacing In Promotions
    As part of a strategy to improve diversity and inclusion, Benish Irshad has been appointed COO at Starcom Pakistan, replacing Farhan Khan, who was promoted to CEO after more than 13 years with the non-ownership Publicis Groupe franchise.
  • Black Friday Being Replaced By Cyber Everything
    A study found 52% of U.S. consumers plan to sit Black Friday out this year. Only 12% expect to shop in-store. COVID-19 accelerated the start to the shopping season. with more consumers concerned about out of stock products and delayed deliveries. Fifty-nine percent feel uncomfortable about going to shopping malls, but 52% are okay with parking lot pop-ups and sidewalk stalls, according to Morning Consult.  
  • Facebook Messenger API Now Supports Instagram
    Facebook on Monday announced that its Messenger API has been updated to allow businesses to manage their communications across Instagram. Businesses can now integrate Instagram messaging into the applications and workflows they use in-house to manage Facebook accounts and conversations. Marion Boiteux explains how it works.
  • Google Shares Update On Hacker Attacks
    Google disclosed that in September it began to see multiple North Korea groups shifting their targeting hacks toward COVID-19 researchers and pharmaceutical companies, including those based in South Korea. "One campaign used URL shorteners and impersonated the target’s webmail portal in an attempt to harvest email credentials," Google’s Shane Huntley wrote in the blog. "In a separate campaign, attackers posed as recruiting professionals to lure targets into downloading malware." Huntley explains.   
  • Google Set To Strike A Deal With French Government On News
    Google is set to reach a deal to pay French publishers for their news used on its platform, the company told Reuters on Wednesday. The deal would come on the eve of a ruling by a French appeals court on a "neighbouring right enshrined in revamped EU copyright rules" that allows publishers to demand a fee from online platforms for showing news snippets.
  • Supreme Court Weighs Future Software Case For Google And Oracle
    The Supreme Court justices understand their decision in a copyright dispute between Google and Oracle could have far-reaching consequences for Silicon Valley, but after an hour and a half of arguments it was not clear which company's warning they most believed, according to Politico. The teleconference hearing before the nation's highest court ends years of legal bickering. A federal circuit court ruled in Oracle's favor and Google successfully petitioned the Supreme Court to take up the case. Politico explains what happens next.
  • Hold For Me, Google Says
    A feature coming to Google’s Pixel 5 smartphones lets people put their phone down and go about their business while waiting on hold. The feature launches today in the U.S. The service will listen for when the call is picked up. Then it will send a notification when it’s time for the user to get back on the phone. Meanwhile, Google’s Assistant asks the call center to hold until the caller picks up.
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