Sometimes, Google queries throw searchers for a loop, while other times, content is easily found. The parody looks at how imperfections in voice search engine queries turn the question "Siri, how big is the Serengeti" into "more pictures of spaghetti." It also takes a jab at the autocomplete feature when asked "why do Asians have . . . ?" and what happens when someone tried to clear their search history or conduct a private search.

David Drummond, Google's senior vice president, corporate development and Chief Legal Officer, is asking everyone to chill out about the search giant’s new “right to be forgotten” policy. “We’ve had just two months to get our heads around” the matter of consumers demanding that certain personal information be erased from Google’s search engine,” Drummond writes in The Guardian. Perfecting the policy is going to take some time, he says. 

Do you trust search engines to provide the best information posted across the Web? Each engine has it's own method of pushing up the most "trusted" information. The inventor of Google's Trust Rank, which differs from Yahoo's version, is called Ramanathan Guha, per Bill Slawski. He analyzes a recent patent granted to Guha describing how Trust buttons might work on Google's sites to provide recommendations from trusted sources.

Panda, named after Google software engineer Navneet Panda, is a complicated algorithm. The industry should expect nothing less. Its creator also spent time on the research teams at Intel and IBM, per his LinkedIn profile. Search experts have been dissecting this algorithm since its birth. Ben Goodwill offers another perspective on how Google's Panda algorithm influences search queries on google.com. He explores the technical details of Panda and theorizes what marketers can learn from the patent. While the descriptions are vague and sometimes difficult to understand, he takes us through four points that should provide additional insight.

The Court of Justice of the European Union announced Thursday that Apple has a secured a court ruling allowing the company to register the layout of its retail stores in the European Union as a trademark -- an extension of its intellectual property, which it had already acquired in the U.S. back in January. Apparently, the flagship store fulfills the three required criteria: a sign; represent a graphic; and distinguish goods or services sold by the company from those of another.

Google's venture capital arm, Google Ventures, has opened a London office to use as a base to invest in startups across Europe. The venture fund will support the next generation of European entrepreneurs, with initial funding of $100 million. 

In a memo to employees, Microsoft CEO Satya Nadella describes big product changes and movement into the future as he calls Microsoft a "productivity and platform company for the mobile- and cloud-first world that aims to reinvent productivity to empower every person and organization on the planet to achieve more.

YP has made mybook more social, enabling users to share the content with friends via email, SMS and social media. The tool allows users to organize local business information into customized categories like Date Night, Home Improvement or Vacation Ideas. It also offers curated lists, such as Charming Hotels in Los Angeles.

Local search and review site Yelp has submitted a complaint against Google's search business to Brussels' competition officials, as the European Commission's antitrust chief pushes to end to a lengthy probe against the search giant. Through the antitrust settlement, Google would avoid the possibility of a guilty verdict that could lead to a potential fine of billions of dollars.

Marc Andreessen tells us 10 ways to damage a fast-growing tech startup. None are specific to any one company or any one industry like search or advertising, but rather patterns observed across multiple cycles of tech startups. They include a focus on hiring, not firing; selling too much of personal stock too quickly; maximizing absolute valuation of each growth round; and going public too soon.