ClickThrough
Google recently rebranded Webmaster Tools to Search Console, because the tools are not just for Webmasters anymore. Tom Williams provides details on the site and the tools.
MIT Technology Review
Drawbridge, which specializes in tracking users across devices, has linked 1.2 billion users across 3.6 billion devices -- up from 1.5 billion devices in the year-ago period, according to stats cited by MIT. Along with Drawbridge, companies like Crosswise and Tapad are making it possible to learn about consumer devices and interests by tracking billions of ad requests a day from Internet ad exchanges selling in real-time. Adam Tanner explains.
Pinterest
Pinterest has introduced buyable Pins in the U.S. on iPhone and iPad. The Pins appear in home feeds, boards and search results, and include the cost of the item, along with a a "Buy it" button to signify that a site visitor can purchase the product. At checkout, the consumer can pay with Apple Pay or a credit card in the app. Pinterest said it will save the person info, so consumers don't have to reenter it the next time they visit the site.
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