The effect of HTTPS in search is subtle, similar to a "tie-breaker," according to John Mueller. HTTP/2 doesn't change the core concepts of HTTP, it doesn't change the URLs, and is transparently supported for users and crawlers if they ask for it, he writes in a Google+ post. It The "S" secures or encrypts the transmission of data, but the primary difference between the two focuses on improved performance. It doesn't help to boost rankings in organic search results or on site search, he explains, after Neil MacLean asks if it helps to get a site above some similar competition in query …

Microsoft on Monday announced a new issue tracker for Edge that will allow Microsoft engineers to better listen to user feedback. The new tool, designed from scratch, integrates into Edge engineers' workflow. It allows developers to submit bug reports on Microsoft Edge or HTML, search for existing bugs and help Edge engineers resolve the issues. 

Understand the data, work with creative agencies, and drive a collaborative campaign that will allow for quick change in direction. The advice from Google, in a guide from DoubleClick, aims to support advertising using programmatic processes and media-buying techniques. Global programmatic ad spend is forecast to reach $21.6 billion in 2016, and account for 67% of all digital display ad sales, per Google, citing eMarketer.

Google dorking, an advanced way to search on Google's search engine, gave hacker Hamid Firoozi the fodder to gain unauthorized access to the Bowman Avenue Dam in Rye Brook, New York by exploiting a vulnerability. He hacked the network to gain access. On Thursday a New York grand jury brought hacking charges against him and six other Iranian men who allegedly carried out cyberattacks on 46 U.S. financial institutions.

Microsoft is shooting down reports that it is building an ad blocker into its Edge browser. “We have no plans to build a native ad blocker into Microsoft Edge,” a Microsoft spokesperson tells VentureBeat. Rather, Microsoft is simply building extension support into Edge, the software giant insists.