by Maarten Albarda on Dec 12, 1:36 PM
For me, the marketing term of the year was "AI slop."
by Dave Morgan on Dec 11, 2:40 PM
Just like web and app services have been making their money over the past decade or two: Selling you, the user, as the product.
by Cory Treffiletti on Dec 10, 12:53 PM
These 90-second dramatic videos, resembling over-the-top soap operas, draw lots of eyeballs and monetization opportunities.
by Gord Hotchkiss on Dec 9, 1:57 PM
Canadians want to buy Canadian rather than American, but it's really hard to do that. Canadian goods are harder to find and typically cost more.
by Steven Rosenbaum on Dec 8, 12:25 PM
When cameras left the studio and entered people's hands, journalism changed. We are in another version of that moment.
by Maarten Albarda on Dec 5, 11:52 AM
The merger is a CFO's and shareholder's dream and a potential marketer's nightmare.
by Dave Morgan on Dec 4, 4:32 PM
In 1938, Chamberlain "appeased to avoid"; today, the U.S administration wants to "appease to profit."
by Cory Treffiletti on Dec 3, 1:59 PM
If AI-based shopping becomes the dominant form of discovery, email marketing will be obsolete faster than you can say "click-through."
by Gord Hotchkiss on Dec 2, 11:50 AM
How do we balance our beliefs about what is wrong and right with our desire to consume? Which do we care more about?
by Steven Rosenbaum on Dec 1, 11:29 AM
The "Notes on Being a Man" author discusses dating, economics, and belonging with a group of young men.
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