In a world where Meta's Manus, and Google's and Amazon's equivalents, offer soup-to-nuts, full stack, end-to-end agency solutions, who needs agencies?

Among the issues: Verification of ad delivery is a misnomer, and fraud is prevalent.

You should empower your team to identify small changes and iterate in a manner that shows impact in a more immediate time frame.

Spoiler alert: It doesn't have anything to do with our brains slowing down or lower information literacy rates.

The red logo will remain. The correspondents may remain. The question is whether the signal remains anchored in disciplined verification.