Black consumers are most likely to find representative content on streaming platforms that have a broader selection of content.

Instead of cutting budgets, It's better to change the media mix to improve the return on investment for ad campaigns.

More than two thirds of consumers plan to cancel a streaming subscription after watching a single show in the next six months.

About nine out of 10 parents said the ratings are helpful in deciding if their children can watch a show.

With inflation pressuring many consumers to make hard choices about what to buy, they may avoid higher-priced "green" products.

More than a third of people worldwide said they had switched companies because of privacy concerns.

For American television viewers, the official start of the new prime-time season has been underway for a few weeks. In today's video world, of course, …

While iOS 16 users drive 21.2% of total iPhone traffic, they only see 18.4% of invalid traffic.

More than half of marketing decision-makers said social media content is valuable, though there are differences in individual industries.

About two-thirds of Gen Z-ers and millennials said they'd rather look at videos instead of static images as they browse for gifts.