by Cory Treffiletti on Oct 14, 1:19 PM
Media buyers have a real choice to make again, and it applies to everything from a 30-second spot on linear TV to a banner.
by Gord Hotchkiss on Oct 13, 3:24 PM
Large appliances are now considered a disposable commodity. They have a shelf life, like a carton of milk.
by Steven Rosenbaum on Oct 12, 1:54 PM
Author of "Post-Truth: Knowledge as a Power Game" says AI's mixing and matching quotations "might end up producing something that effectively is the truth."
by Maarten Albarda on Oct 9, 12:13 PM
Thinking about my mentor's death led to reflections on the "sea of sameness" danger of the AI race in our industry.
by Dave Morgan on Oct 8, 4:38 PM
My sense is that the vast majority of a multihundred-thousand army of influencers are only saying what they say for money, not passion, preference or principle.
by Cory Treffiletti on Oct 7, 2:47 PM
If you spend eight hours a day being curt with an assistant that happens to be software, how long before you start talking that way to your human assistant?
by Gord Hotchkiss on Oct 6, 2:07 PM
Literacy has had a good run as a definer of social status. But that may finally be passe.
by Steven Rosenbaum on Oct 5, 9:41 AM
I'm increasingly skeptical that the binary question -- "Did you use AI to write this?" -- tells us very much.
by Maarten Albarda on Oct 2, 11:24 AM
Ask for an operational audit breaking work into buckets: strategic work, repetitive implementation work, and complex tasks requiring a human touch.
by Dave Morgan on Oct 1, 4:42 PM
Unfortunately, the Internet's traffic growth will increasingly be "freeloading" bots, not humans paying with clicks. Something will have to give.
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