Despite fears, 72% of consumers said they are not willing to pay social networks to ensure their personal information be protected. More believe companies and organizations should provide them with a degree of control over their personal information.

Launch partners include top brands in the fashion and beauty business, including Burberry, Balmain, MAC Cosmetics, Michael Kors, Dior, H&M, Nike, Adidas, Prada, Uniqlo, Warby Parker, and Zara.

Now, relevance diagnostics will measure relevance across three dimensions, including quality ranking, engagement rate ranking and conversion rate ranking.

Despite regulatory talk in the U.S. and Europe, Facebook seems to be ignoring regulator warnings.