• Time To Course-Correct Flawed Campaigns Never Shorter: Study
    Half of executives surveyed in Bain study said this "make-or-break period" has gotten shorter over the past five years,
  • Facebook Commands 60% Of Ad Budgets; Mobile Boasts 95% Ad View Rate
    But the top 50 brands on Facebook and on Instagram now have the same audience sizes, finds a Socialbakers brand profiles analysis.
  • Some Period-Tracking Apps Shared Sexual, Other Sensitive Info With Facebook
    In response to Privacy International report, Facebook says its terms prohibit apps from sharing sensitive health info with the social platform, it's 'looking' at ways to improve its systems' detection of such info, and it does not use info from other apps to target ads by interests.
  • Is Facebook Moving Away From Approval Tracking?
    Facebook has followed Instagram in testing "like hiding" -- but what's the real motivation, and how far will this go?