• Snap Shifts To Ecommerce Opportunities
    Dubbed "The Drop," the shoppable show will feature streetwear collaborations between celebrities and designers, and launch later this year.
  • Around the World, Most Want Platforms To Block Shady Political Ads
    Just 26% of people around the world think platforms should not interfere with such ads, and Facebook is the biggest concern, per a YouGov survey for Reuters Institute for the Study of Journalism. But stateside, most who lean left favor blocking lying ads, while most of those who lean right do not.
  • How To Use TikTok To Advance Brand Strategy
    "Brands should understand the platform and adapt their voices accordingly," says Laura Russell, director of strategy at digital agency Adlucent.
  • How Social Ads Survived The Pandemic
    Most brands pressed pause on their social media campaigns -- but those that didn't enjoyed exceptionally efficient campaigns throughout the month.