Pointing out a truism that we see repeated over and over again in the advertising business, Stephen Foster, writing in More About Advertising, points to some recent work that BBDO just did for Gillette. He makes note of the fact that the work is awesome. Funny thing, though -- and this is where the truism comes into play -- BBDO just lost the account to Grey and is serving out its last days on the account.

POKE New York founders Tom Ajello and Michael Kantrow have just completed a management buyout of their agency from parent company POKE London in advance of the Publicis acquisition of POKE London in September. The new company will be known as Makeable.

We've known for quite some time that those in the advertising profession are about as well respected as car dealers, members of congress and lawyers -- but did you know the profession is also one of the most overrated? A recent CareerCast survey noted that the most overrated jobs are stockbrokers, surgeon and -- yes, public relations manager and advertising account executives.

Portland-based Wieden+Kennedy is well known for its creative work on such accounts as Old Spice, Southern Comfort, Nike and many others. It's not well known as a media-buying shop -- but that apparently, is exactly what it has become after winning the media buying and planning portion of Intuit's TurboTax account away from Interpublic's Initiative Media. The Portland office will handle planning and the New York office will handle buying. W+K won the creative portion of TurboTax back in July. Is the media- buying agency argument that scale matters dead? I, for one, can say firsthand it never had legs …

Martin Sorrell is continuing his strategy of growth through small acquisitions as expressed by a new deal between WPP agency Ogilvy & Mather and India's PennyWise Solutions. Pennywise, which employs 140 people but does just $2 million in revenue, provides mobile application development, SEO, data analytics and business intelligence and counts Vodafone India, Johnson & Johnson and LIN Digital as clients.

Meanwhile, everyone in Adland is trying to master social media which is spreading like a social disease. And Atkins trains for a comeback while George Parker tips his hat (or something) to Draftfcb for some unique videos.

Also, Jacob Tyler Group buys its way inside The Beltway and Steve Taylor prepares for his great agency adventure and a book to tell about it.

Also, Anomaly's "unique talent" Bittman takes his leave and WPP's David Spitz goes native while Bentley Solve(s) a roster issue.

Supermarket chain has put its account and in-house shop up for review and sale. Can't have one without the other. Also, musical chairs in Dallas and new blood in the UK.

The agency M&A craze is getting way out of hand. Meanwhile marketers now want great work, cheap rates and give their shops about three minutes to produce results before making a switch. Where's the love?