Just in time for the "Sweet 16" portion of the NCAA's basketball championship series, Platinum Rye Entertainment, part of Omnicom's Dallas-based TMA, has compiled a list of the "most markable" men's and women's stars in this year's tournament.

The agency's gross billings are reportedly about $585 million. Agencies in India still charge a commission rate of between 15% and 20% for media placements, according to the reports.

A Harris survey finds most Americans believe the tariff dispute will lead to recession. GroupM has taken a look at the potential impact of a 200% tariff on European wines and spirits recently threatened by the Trump administration.

If so, you aren't alone--according to a new survey from Harris Poll and Mattress Firm 42% of Americans say DST is disruptive to their sleep and 40% say its time to ditch the shift.

The results included a 36% bump in confidence in Washington's government "to do what's best and fair." Double-digit increases were also reported for awareness of actions taken by the state to make the election process more secure and for overall trust in election officials.

A Madison & Wall meta analysis concludes that utilizing AI to integrate creative and media to optimize impact is probably the best advertising strategy.