by Richard Whitman on Mar 5, 6:22 PM
WeAre8 offers video advertising on an opt-in basis and pays viewers a small fee for each ad they watch. Assembly has already placed campaigns for clients such as Amika and Lenovo.
by Richard Whitman on Mar 4, 8:33 PM
That's based on a survey by Stagwell's Harris Poll for Bloomberg. Leading the list of acceptable chores, per the survey-doing the laundry. Close to half (43%) say it's okay to do laundry in between zoom meetings while working at home.
by Richard Whitman on Mar 3, 4:06 PM
King Charles bestowed the honor on Read at the beginning of the year. Activists are opposed based on WPP's service to major environmental polluters like Shell and BP.
by Richard Whitman on Feb 29, 2:54 PM
Hanson Dodge positions itself as the shop that helps "good people and brands make the next great leap." Leap-related themes grounded the celebration, like a trampoline video the agency posted on social media.
by Richard Whitman on Feb 28, 4:12 PM
London-based digital agency founder Joe Kaul says he plans to build a "full service agency group" operating in the US, UK and Europe over the next 12 to 18 months.
by Richard Whitman on Feb 27, 12:24 PM
By mid-year Stagwell CEO Mark Penn said he expects "the flood gates will open" on tech ad-marketing spending as the sector transitions from a "year of efficiency" to a highly competitive battle on the AI front.
by Richard Whitman on Feb 26, 3:38 PM
A member of the well-known European banking dynasty, Lord Rothschild was known for his philanthropy and for backing many startups, including S4 Capital, the advertising and marketing firm started by Martin Sorrell after he left WPP in 2018.
by Richard Whitman on Feb 23, 12:32 PM
And that's just the U.S. where Stagwell's Harris Poll, surveyed over 1,200 workers and business leaders on behalf of consultant Grammarly.
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