• Stagwell's Assembly Teams With Social App WeAre8
    WeAre8 offers video advertising on an opt-in basis and pays viewers a small fee for each ad they watch. Assembly has already placed campaigns for clients such as Amika and Lenovo.
  • Poll: Most Remote Workers Say It's Okay To Do HH Chores During Workday
    That's based on a survey by Stagwell's Harris Poll for Bloomberg. Leading the list of acceptable chores, per the survey-doing the laundry. Close to half (43%) say it's okay to do laundry in between zoom meetings while working at home.
  • UK Green Activists Miffed That WPP's Read Is Now A CBE
    King Charles bestowed the honor on Read at the beginning of the year. Activists are opposed based on WPP's service to major environmental polluters like Shell and BP.
  • For One Ad Agency Leap Day Is A Weeklong Celebration
    Hanson Dodge positions itself as the shop that helps "good people and brands make the next great leap." Leap-related themes grounded the celebration, like a trampoline video the agency posted on social media.
  • What Will He Do For An Onqor? Joe Kaul's Ambitious Agency Growth Plan
    London-based digital agency founder Joe Kaul says he plans to build a "full service agency group" operating in the US, UK and Europe over the next 12 to 18 months.
  • Penn To Investors: Tech Spending Starting To Come Back
    By mid-year Stagwell CEO Mark Penn said he expects "the flood gates will open" on tech ad-marketing spending as the sector transitions from a "year of efficiency" to a highly competitive battle on the AI front.
  • Sorrell Backer Lord Rothschild Dies At 87
    A member of the well-known European banking dynasty, Lord Rothschild was known for his philanthropy and for backing many startups, including S4 Capital, the advertising and marketing firm started by Martin Sorrell after he left WPP in 2018.
  • Businesses See AI As $1.6 Trillion Productivity Boost
    And that's just the U.S. where Stagwell's Harris Poll, surveyed over 1,200 workers and business leaders on behalf of consultant Grammarly.
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