If you speak to the end user like a human being who responds to the same things that all humans respond to in B2C, you can be wildly effective.
True friends will pick lice out of your fur -- or they would, if they were monkeys. Facebook Friends feel entitled to belittle your 10K run.
Apple is providing new tech features that will create more data, while at the same time creating tech to change the way users consume and share info.
The editors of a Charlotte, NC newsletter experimented with letting an AI program write an issue. Here's what happened.
I analyzed data for the game Smite and found it would rank as the 11th largest TV network in the U.S for males 18-34.
In Florida, the legislature passed a bill that penalizes tech companies for "deplatforming" politicians. This could become a trend.
Apple's App Tracking Transparency just stacked the odds very much against the advertiser. It's about time.
It's a real horse race between NYC and Silicon Valley, with New York's growth in tech measurable and extraordinary.
Why don't I feel more elated that Facebook has decided to end its "newsworthiness" exemption to moderating politicians' posts?
What will the programmatic world look like as third-party cookies start to decline? Not as different as you might think.