The good news is that "advertising and marketing" companies rank among the fastest-growing on Inc. magazine's just-released "Inc. 5000" list. The bad news is most of them don't actually make advertising, they just develop technologies to make money off of it.

Sometimes it seems as though there are as many minutes of ads on TV as there is actual content. This might prove to be a healthy development for couch potatoes.

Is it possible for a beer can to be "refreshing?" Not the beer inside the can, but the can itself. MillerCoors says yes indeed. Anheuser-Busch has some doubts.

Want to read a book? There's an app for that. Check your heart rate? There's an app for that too. How about guestimate the size of your penis based on your shoe size?

The phrase "Big Data" tends to send big chills shivering up the backs of almost everyone on Madison Avenue, but none more than creatives. To overcome those anxieties data-driven marketing consultant SSA & Co. has recruited one of their own -- self-proclaimed "advertising legend" Jerry Della Femina -- to help smooth the way, and sooth some creative egos in the process.

Forget Hollywood and New York. The talent is moving to Detroit. But what about the accountants?

IBM Is complaining loudly that Oracle is making unsubstantiated claims that its products are better. Now the FTC has been asked to decide.

Take it from Mediapsssst, there is no title higher in Madison Avenue's food chain than CMO -- unless it's on the agency side. Then, you're just the loneliest guy in town, trying to get attention for an organization that spends its time trying to get attention for its paying customers.

A bitter legal dispute between WPP's Y&R and shopper marketing specialist Mars Advertising appears to be nearing settlement according to sources.

The Publicom merger could sharply reduce media price inflation and cut $15 billion of equity value out of media properties.