Toledo-area agency Hart, as part of its celebration of 50 years in business, has launched a program called 50 for 50. The program, which is documented on the agency's blog, is a pay it forward-style effort that has agency employees performing various random acts of kindness. The agency's latest act of kindness entailed agency employees delivering flowers to nurses at the pediatric oncology and neonatal intensive care units of ProMedica Toledo Children's Hospital. It was an effort to show appreciation for the sometimes thankless job nurses do every day. The flower stunt is …

Sarah DaVanzo is Chief Cultural Strategy Officer at Omnicom agency Sparks & Honey. No, I'm not going to bash the fact that the agency has invented yet another silly title for account planner.

According to AdWeeksources, hardware chain Ace Hardware has initiated a creative review and that RFPs are out to agencies. There's no word on which agencies are involved at this point, and no one is talking.  Currently, GSD&M handles the $50 million-ish account but it isn't clear whether or not the agency will defend. And no one from Ace is talking either.

In a sort of a head-scratcher, BBH New York is making a big deal out of the promotion of Head of Talent Management Armando Turco to the newly created position of Head of Talent. Why a head-scratcher? Because creating a position that's basically an HR function that should exist inside every agency seems like just another buzzword bingo name game ad agencies are all too eager to play. Yes, it is said that Armando's responsibilities "will not only include operations and recruitment, but also career development, education, culture enrichment," but isn't that really what good department heads …

It's really kind of sad that a press release has to be issued to celebrate the fact that a female agency CEO has now become sole owner of the company. Now, before everyone piles on that, yes -- more businesses should be owned and operated by women, let it be known that I am firmly in agreement with that. It's just kind of sad that it's still news. Anyway, Hawthorne Direct has announced CEO Jessica Hawthorne-Castro is now sole owner of the agency. Founder and former Chairman and CEO, Tim Hawthorne has stepped aside but will remain …

If a page full of animated gifs sharing the glee every FCB employee expressed during the agency's global meeting held this week are to be believed, I'd have to admit it looks like things are quite fine at the agency.

The agency title name game is getting out of hand. Kevin Bradley has joined entertainment advertising and marketing agency AKA NYC as Cultural Business Supervisor. Bradley brings 15 years of experience in marketing for arts organizations and non-profits, including roles with Sotheby’s, Washington DC’s Signature Theatre and Momentum Worldwide. In his new cultural business supervisor role, Bradley will focus on developing relationships with performing arts groups, museums and other cultural organizations nationwide. You know, like a new business director who focuses on cultural stuff. Bradley’s arrival is part of the agency's effort to diversify beyond simply marketing …

John Martin, formerly creative director of Nike Action Sports and Outdoor, has joined Portland-based ad agency Roundhouse as creative director. Martin, with the footwear brand for 12 years, left Nike in 2013 to co-found HitnQuit, an oddly-named photo storage mobile app. Guess that didn't go so well. Of Martin joining the agency, Roundhouse Partner and ECD Joe Sundby said: "John has amazing experience and vision across brand, digital and retail, and knows how to inspire his team to bring out their very best work. He's the perfect person to be leading our creative team as our business …

Well, that's if they last as long as their lease at 1675 Broadway at West 52nd, which the agency just re-signed. The agency is adding 100,000 square feet to its already large 480,000-square-foot lease in the building. Publicis currently occupies the 2nd through the 16th floors of the building -- occupied mostly by Starcom MediaVest Group -- and the 28th through the 30th floors -- occupied by Publicis/KTG. The extra 100,000 square feet will be on the 24th through the 27th floors where Publicis Worldwide North America will call home. That agency is moving from its current …

No, the agency isn't closing up shop yet, but with its recent loss of KFC to Wieden+Kennedy one has to wonder how much longer it can keep the lights on.