• John Wren's Big Payday
    The big pay bump is part of what the company called a "redesigned" compensation package for Wren that extends through 2028 when Wren is expected to step down from the CEO post after 30 years while remaining executive chairman.
  • The Trade Desk Petition To Dismiss Shareholder Suit Is Denied
    A group of investors filed suit against the Trade Desk last year, alleging violations of securities laws related to the company's AI-driven programmatic ad-buying platform Kokai.
  • Report: Spending Restraint Now A Permanent Consumer Habit
    Ninety-three percent of those polled in a new Net Conversion survey report changing their approach to spending in the past six months, which the agency concludes signals a "new normal defined by intentionality."
  • Harris Poll Finds 'Opting Out' Of The Economy Has Become A Movement
    "The cancel button is the new protest sign," according to the analysis. They point to last fall's "Don't Stream Fascism" campaign urging subscribers to cancel the streamer after it took ads from ICE (US Immigration & Customs Enforcement).
  • Are You Ready For Some Futbol? Kansas City Is
    Kansas City, MO is hosting a handful of this Summer's FIFA World Cup matches and agency Walz Tetrick is producing a podcast to help the city gear up and keep track of the action.
  • Ready For Some Football? How About Roasting Some Super Bowl Ads?
    Created by Ralph and Powered by GPT Vision, "SlopBowl" watches alongside you, delivering punchy one-liners about the ads (well, I guess you'll be judge of that) in real-time.
  • How Social Media Is Impacting Engagement With Sports
    According to a new National Research Group study, 62% of sports fans enjoy watching sports on social media more than on traditional TV.
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