So what's an agency do when it's asked to honor the 2014 Advertising Person of the year? Why, hand the project to an intern, of course. And that's exactly what The Martin Agency did. In a hilarious spoof video, the agency "intern" is tasked with tracking down Mondelez International SVP and CMO Dana Anderson. Except the intern, being an intern, read the memo Dan A. Anderson. What transpires next is a humorous back and forth of the most stultifying, droll and downright dull interview interplay you have ever seen. Because, of course, Dan A. Anderson isn't Dana Anderson and is, …

Further supporting the trend ad agencies seeking to offer more than just advertising and consulting firms increasingly building out their marketing arm, Accenture has acquired Reactive Media, an Australian agency providing web and mobile design, advertising, and e-commerce services. Terms have not been disclosed. Reactive has 130 employees, and claims to have seen revenue growth during each of its 17 years in existence. Accenture will add Reactive's offerings to its Accenture Interactive services unit. The purchase follows the 2013 acquisitions of digital consulting firms Fjord and Acquity Group, each of which has already been folded into Accenture Interactive.

Speaking of Dentsu, the agency has launched a business unit that will develop "human robot entertainers." Its first effort is a life-sized robot modeled after the popular plus-sized Japanese cross-dressing TV star Matsuko Deluxe. Hmm. Way to come out of the gate with everything you've got all at once!

It's not often ad agencies and design shops have the privilege of front and center position in an ad campaign. But with this Microsoft Surface Pro 3 effort from Dentsu Aegis, three agencies get to shine. In an effort to persuade the creative community that the tablet can become the device of choice, Denstu has launched #SurfaceCreate, a design contest of sorts that has three London shops take on an ambitious creative project. PAN Studio, Ditto Press and Studio Swine will each endeavor to show off their creative skills with individual efforts. Pan Studio will provide "a simple interface that …

It's getting to be that time. That special time of year when every ad agency across the land decides to let their creative juice flow because there are no clients to hinder their brilliance. What are we talking about? The annual agency Christmas Card. And while it's usually not an actual card most agencies produce, it's as good a name as any to categorize the effort. Australian ad agency Yoke Design sent in this rendition of the Advent Calendar. Because no one's ever done an Advent Calendar before, right? But this particular Advent Calendar is quite magnanimous. When clicked, each …

In a move that is both trendy stunt and brilliant self-promotion, MRY has announced it will accept RFPs through SnapChat. Yes, you read that right. A professional ad agency with a stellar history of amazing work for big-name brands is accepting work through a selfie-addled playground designed for 14-year-old girls. But it's all for charity -- at least at this point -- so it's all good. Starting on December 2, potential clients will be able to submit paid pitch requests to MRY using Snapcash, SnapChat's new peer-to-peer payments feature. To celebrate this new feature, the agency spent December 2 answering …

Content, content, content! It's a familiar refrain. One that we've all heard quite a bit over the last couple of years. From rough starts (think The Atlantic) to full-blown implementations (think BuzzFeed and, well, everyone else), the road to native advertising nirvana has been a busy one. And investors are getting in on the action too. In September, Vice Media took $500 million to fuel its thriving news and entertainment enterprise. In August, BuzzFeed took $50 million from Andreessen Horowitz to help grow its content offering beyond its usual fare of "Top 12 Reasons Caterpillars Make the Best Pets" crap. …