NBCU enlisted IPG agency Huge to create an AI-powered chat that quickly directs viewers to when and where they can watch live Olympic events across NBCU's broadcast and cable channels and streaming service Peacock, and how to find coverage of specific athletes, teams and countries.

It looks that way from the work that WPP unveiled this week at a computer graphics show. The work stems from its alliance with AI Nvidia.

The marketing agency has unveiled a new platform designed to showcase brands' philanthropic activities while simultaneously engaging consumers by allowing them to direct brand donations to non-profits.

The ad positions her as just the warrior we need to lead the country into the future. In the ad, Trump gets smacked around pretty good.

The firm will have representatives in New York, Los Angeles and Chicago and has already recruited some of the stars of the U.S. freelance copywriter sector - all with big league agency credentials.

Vivendi issued an update today on its proposed split into multiple independent companies and Havas would be listed on the Euronext Amsterdam exchange while remaining a French "resident" for tax purposes.

Last week's announced makeover follows a Wall Street Journal report back in March that S4 received multiple acquisition offers including one from Stagwell.

The firm is the latest consultant to enter the U.S. agency sector. Accenture, Deloitte, KPMG and others have long been in the space. And others have their eye on it as well.

Co-Op Funeralcare takes a humorous approach in a UK campaign aimed at normalizing conversations about planning ahead for that fateful day.

The Dynasty vixen stars in a new ad for the online travel company that's designed to show how easy it is to cancel plans without making a big fuss.