MediaDailyNews Editions for July 2016
- MediaDailyNews - Friday, July 29, 2016
- CBS Posts Strongest Upfront In Years
- Trump's Bump: The Scary Appeal Of The Authoritarian Father
- General Mills Conducting U.S. Agency Review
- Thrilla In Phila., Day 3: Dems Put The Party In 'Political Party'
- Facebook Credits Mobile Ads With Driving Profits To $2B
- MDC Partners Misses Expectations With 0.3% Organic Growth
- Advertisers Told To Avoid Olympics-Related Hashtags
- Google Reports More Than $21 Billion Quarterly Revenue As Cost Per Click Declines
- Time Inc. Shakes Up Sales, Management Teams, Nixes Publisher Title
- Connected Swimwear Tracks UV Exposure; Sunhat Tracks Location Of Children
- Brands Find Value In NASCAR Sponsorship
- Smartphone Demand Dips, Marketers To Devise Equipment Plan Strategy
- Rocket Fuel Combines Real-Time Creative With Its Moment Scoring Technology
- Attention, Guaranteed: Pandora Partners With Moat On Viewability Solution
- China's Baidu Integrates U.S.-Based TUNE To Support Advertisers Globally
- MediaDailyNews - Thursday, July 28, 2016
- NBCU Upfront Records Double-Digit Gains
- 'And President Of The United States Of Love'*
- Carat, MediaCom, Zenith Rank As Top 3 Shops Clients Most Want To Work With
- Thrilla In Phila., Day 2: Idiotic Celebrities And One Masterful Speaker
- Verizon, Yahoo Could Reshape The Advertising Industry
- Ladies' First
- Initiative's Elms Takes New Interpublic Role, Baxter Succeeds Him As CEO
- Verizon+Yahoo: What Advertisers Should Know
- NBCU Makes Modest Q2 Revenue Gain, Comcast Revs Higher
- 'Click-To-Call' Spending Estimated At Nearly $6 Billion
- Interbrand Puts A Spotlight On Young 'Breakthrough' Brands
- Despite Key Acqusitions, Gannett Earnings Fall
- Global Ad Buying Trends At Your Fingertips
- Mobile Wallets Are The Fourth-Strongest Channel For Millennials
- Yahoo Loses Bid To Dismiss Text-Spam Battle Over 'Welcome' Messages
- Consumers Look For New Value In Smart Home Products
- MediaDailyNews - Wednesday, July 27, 2016
- More Negative TV Spots Against Trump Than Clinton
- Why It's Time Digital Display Got Creative, Like Digital Outdoors
- Social Now A Quarter Of Digital Ad Spend: Used Mostly For Branding, Not 'Performance'
- When Evolution (And Democracy) Get It Wrong
- Del Monte Taps Epsilon For Ad Duties
- The World Of Outstream Video: Q&A With Yoav Naveh
- Study Finds Consumers Can Be Convinced To Uninstall Ad Blockers
- Verizon To Acquire Yahoo Mail, Along With A Media Empire
- Google Expanded Text Ads Roll Out, Higher CTRs For Tablets Than Smartphones
- 'Near-Me' Searches Become Dominant On Mobile
- IPG's Golin Restructures, Tries 'CEO+' Approach
- Xaxis Taps Bidon As EMEA CEO, Kusick Takes Reins At Plista
- Shopper Marketing Moving From In-Store To Omnichannel
- CNN Posts Best DNC Day 1 Results
- MediaDailyNews - Tuesday, July 26, 2016
- TAG You're It: Big Agencies Among 100 Added To 'Trustworthy' Registry
- Verizon's Acquisition Of Yahoo Shows Need For Broadband Privacy Rules, Advocates Say
- SMI Enables 'Full Market' Coverage Of National TV, Provides Visibility On GroupM Spending
- Targeting Follies: Youtube Thinks I'm A Woman, Web Sites Think I Should Hire Myself
- Fox Networks Group Cuts Video Ad Deal With Mondelez
- Dentsu Aegis Acquires B2B Indie Gyro, Will Merge With Interprise To Form Global B2B Network
- John Montgomery Promoted To EVP Brand Safety, GroupM Global
- Verizon Looking To Rev Up AOL's Mobile, Programmatic Ads Through Yahoo
- Discovery's Ad Chief Joe Abruzzese Retires; Ben Price Ascends
- CPGs Face More Negative Consumer Sentiment Post Election
- Alphabet, Apple, Amazon Are Innovative B2B Brands
- 'Guardian' Reduces Media Coverage In Face Of Record Losses
- Flashtalking Partners With Integral Ad Science To Improve Accuracy Of Attribution Models
- Google Adds Virtual Reality Features, AI Power To Extend Museum Experience
- MediaDailyNews - Monday, July 25, 2016
- Verizon To Acquire Yahoo Core Assets For $4.8 Billion
- Sorry, Stuck In Traffic
- As Audience Reach Erodes, Some Networks -- Mainly Cable And CBS -- Fare Better Than Others
- The End Of Advertising, As We Know It
- Political Awareness In The Facebook Age
- Time Inc. Shakeup Continues, Magazines Grouped Into 4 Editorial Divisions
- Time Warner, Viacom, A&E Cut Commercial Time
- 7-Eleven Delivers Sandwich, Donuts, Coffee (And Slurpee) By Drone
- Why Consumers Use Ad Blockers And What Motivates Them Not To
- GOP Convention TV Ratings Spike For Finale
- TV Dominates Millennials' Video Time
- Advertising Absent From Most OTT Services
- Intel Taps YouTube Influencers To Unbox 'Conflict Free' Campaign
- Havas Group Organic Growth Slows In Q2
- DMA Expands Email Arm, Unveils New Leadership Committee
- 'Glamour,' 'Self' To Share Operations, Social Media Teams
- Google Launches Bubble Zoom, Users Can Follow Favorite Villains, Heroes
- MediaDailyNews - Friday, July 22, 2016
- IPG's UM Retains BMW's $300 Million U.S. Media Account
- It's Official: Roger Ailes Is Out At Fox
- Google, Paramount Test Instant Video Ads At Comic-Con
- IPG Quarterly Growth Softens, Full-Year Targets Still On Track
- Havas Launches Third Full Media Network, It's FullSix
- Consumers Still Gun-Shy With Spending
- Radio Broadcasters Working With Shazam On Measurement Solution
- NRF Predicts 10% Increase In Back-To-School Spending
- Dish Sub Losses Deepen In Q2, Net Profits Higher
- Monotype Acquires Olapic, Furthers Brand Engagement
- 5% Own Smart Appliances, 18% Plan To Buy One
- Sports Illustrated Play Launches App For Mobile Youth Sports Management
- The Ladies And The Trump
- Time To Play The Trump Card
- The Ad-Tech Tax
- MediaDailyNews - Thursday, July 21, 2016
- Marketer Confidence Stable, Spending To Rise
- Publicis To Name Levy Successor By February
- The AI And Machine Learning Revolution Is Upon Us
- Fox Tops GOP Convention Ratings, TV Rivals See Uptick
- The Cleveland Trump Show, Day 2: Where's The Showmanship?
- Is It The End Of Disposable Content?
- Facebook Messenger Hits 1 Billion Monthly Active Users
- Branded Content Scores Better Than Pre-Roll
- Spotify Taps Rubicon Project to Automate Audio Inventory
- Ad Buyers Plan To Increase Programmatic TV Spending In 2017
- Google VR For Android Poised To Become Reality For Ads
- AR Meets AI, Thanks To Pokemon Go And IBM Watson
- Delta Selects Moxie For Social Media Duties
- Hearst's iCrossing Names First Chief Content Officer
- Study Finds Links Have Direct Correlation To Search Ranking
- Sprinklr Raises $105M To Further Acquisitions
- P&G Holds Agency Talks Over Potential GBP210m Media Review
- MediaDailyNews - Wednesday, July 20, 2016
- Nielsen Integrates Viewability's Big 3 Into Digital Ad Ratings
- Welcome To The Tin Age Of Marketing
- MEC Drives New Partnership With AOL, Michelin
- Happiness As A Corporate Goal
- Ad Blocking Forces Creative Solutions From Advertisers
- Datorama Incorporates Slack: Enables Real-Time Data Visualization, Collaboration
- Clypd Delivers New Private Marketplace Sales Tools
- Brands Eager For Authentic Influencers
- TruSignal Announces Release Of TruAudience Platform
- Twitter Buzzes With RNC Opening
- Most Businesses See Data As Main IoT Benefit, Eye Security Challenges
- Snapchat Encourages Users To Link Up Bitmoji Accounts
- MediaDailyNews - Tuesday, July 19, 2016
- SoftBank Places $32 Billion Bet On Internet Of Things
- ANA Releases 'Transparency' Guidelines, Contract Template Too: Calls For 'Chief Media Officer' Role
- Reactions To ANA Range From Wait-And-See To All In
- Trump Is The Kind of Candidate The Media Wanted
- RNC Day One: #NeverEverHillary
- Facebook Supports App Event Optimization Across Its Network
- IoT Chip Designer ARM Called Most Important SoftBank Purchase
- Target's New Ad Team? The Kids Are Alright
- Fox News' Roger Ailes To Be Ousted
- TV Binge Watching On The Rise
- Yahoo Releases Earnings, Reveals Testing Of Conversational Search, Virtual Assistance
- Women's Purchasing Influenced By Social Media
- Digital Merchandisers Want Access To Marketers' Real-Time Customer Data
- Analyst: Discovery, Disney To Enjoy Financial Upticks
- Buzzlie, JetBlue Take On Yahoo Storytellers
- Google Voter Registration Search Feature Becomes Available Just In Time
- Opera Takeover Fails, Chinese Investors Bow Out
- Popsugar Expands Partnership With ABC For Conventions Coverage
- Google Programmatic Native Platform Builds Mobile Ads From Headline, Images
- Simulmedia Taps Spengler As President-CRO
- MediaDailyNews - Monday, July 18, 2016
- ANA Poised To Issue 'Non-Transparency' Recommendations, Findings Scheduled For Noon
- White House Invests $400 Million in IoT, Wireless; Expects 5-Second HD Movie Download
- Mobile Supplants 'Fixed' Media As Dominant Source Of Online Video
- Total TV Views Dip Slowing, Digital Video Shift To Mobile
- IPG Mediabrands Taps Omnicom's Terry As Asia-Pacific Chief
- VH1, Advertisers 0
- Making Book: Frank Zazza Bets On Next Wave Of Content Marketing, Literary
- Horizon Media Expands NYC HQ For Hiring Spree
- Dentsu Acquires WIS, Integrates Into iProspect
- Facebook Integrates Instant Articles With Messenger
- Movie Studios Up Summer Marketing Spending
- Google Finds Web Video Viewability Rates Of 62% In U.S.
- Americans Ask Google To Help Find Pikachu, Eevee
- Triggered Emails Double Open Rates To Nearly 29%
- All Women, No Bots: The New Bridges Of Ashley Madison County
- Echo In The Ashes Of The Fire: Apple, Amazon Jump Mobile Stack
