According to "Business Insider," it would appear ad agencies will be in "real trouble" and experience a shocking drop in profits in Q4 if Trump wins the Presidential election.
Things do not appear to be looking good on the agency client budget front. Budgets and hiring remain flat amid worries about business in the second half if the year.
When an ad agency loses a client, it's not usually cause for celebration or the genesis of inspiration that leads to the creation of a full-on farewell video but that's exactly what Maine and Maryland-based agency, Rinck did.
The band, One More Wish, or 1MW, is a boy band from the 90's that broke up years ago and is now, with the help of the band's manager, trying to reunite to fill all the stadium shows now vacated by the real bands that boycotted.
Rochester-based ad agency Dixon Schwabl has a 16 month program which offers employees the opportunity to achieve a master's degree without having to leave the office.
Ad management company Sizmek has released a self-serve programmatic creative offering that is said to include rich media and dynamic creative ostensibly making it super easy build-out and delivery through DSPs and trading desks.
The layoffs bring the agency's headcount down to 486. Most of the layoffs took place in the agency's Richmond office.
Chiefly, the illustrious and ever-sharp Bob Hoffman thinks the agency will have full responsibility but zero authority and control when it comes to success metrics.
The agency disseminated a press release last Friday announcing the sale of the office's famous Superdesk, that crazy, wavy 4,400-square-foot desk the agency installed in 2014.
It's all about Cuba these days and anytime it's all about anything, the advertising industry is right on top of it.