WPP CEO Martin Sorrell earned a 2017 incentive bonus worth many times more than most people make in a lifetime.
Created by Droga5, it was filmed on all seven continents and the moon in stunning 8K resolution. Yeah, that's the ticket.
After a month of speculation that satellite network Dish was going to award its creative agency account to The Richards Group, the companies confirmed today that the deal is sealed.
Actually, that decision was made a while ago, but is just being announced now as Sling and the agency take the wraps off the shop's first campaign for the client, called "We Are Slingers."
Yeah there's nothing like the invigorating jolt of an extra hour of daylight, not to mention the increasingly longer days that follow. Let's celebrate with an ad campaign!
The snack-food giant has finalized the process in North America, where the firm has split the assignment between Publicis Media's Spark Foundry and digital specialist VaynerMedia.
It's International Women's Day Eve. And agencies' creative cups runneth over with brilliant campaigns celebrating women.
That's what happens when you cover marketing too long. You start wishing cookie brands a happy birthday. The NBA great and Oreo share a birthday (March 6). They're teaming up to promote their special day.
In North America, holding company growth (if you can call it that) was 0.1% in 2017. That's zero point one percent.
Just in time for Women's History Month, WPP is out with its first report detailing the gender pay gap.