The firm is expanding beyond its roots as a traditional branding agency and has just opened a studio in Shenzhen, China. A facility in Los Angeles will open next month.
It's called DonerNorth and at its core are two existing MDC Partners units: ad agency Union and shopper marketing specialist 6 Degrees.
Just in time for the KFC review, Helixa finds those with an affinity for KFC on social media also over-index for beauty, wellness category.
To read more articles use the ARCHIVE function on this page.