• Android, Apple/iOS Increase Mobile OS Share at RIM's and Microsoft's Expense
    New mobile market share data from ComScore reveals that Google's Android and Apple's iOS have both gained share over the three months ending in August 2012, while RIM and Windows have slid further. Android leads the market at 52.6%, up from 50.9%. Apple's iOS follows at 34.3%, up from 31.9%.
  • Yahoo! CEO Marissa Mayer Crowdsourcing New Baby Names via Email
    New Yahoo! CEO Marissa Mayer has just given birth to a baby boy. Blogger Jeff Jarvis reports to have received a group email from Mayer, asking for crowdsourced suggestions for a name for the baby. "How digital can you get?" exclaimed Jarvis on Twitter. 
  • Return Path Partners with Symantec to Fight Phishing
    Return Path will now incorporate Symantec's Trusted Domain List data feed into its anti-phishing tool, used by marketers to prevent phishing attacks against their brands. The integration reduces Return Path's false positive rates, allowing marketers to respond more quickly to phishing attacks. 
  • Compelling Website Content Drives Email Subscriptions
    A new consumer survey from AYTM Market Research reveals that 40% of consumers subscribe to a brand's email list in order to learn more about its products or services. 24% indicate that relevant website content is what prompted the subscriptions. 
  • New Consumer Tools to Manage Inboxes Full of Discounts, Deals and Promotions
    New tools are available to help consumers sort, filter and otherwise manage the deluge of daily deals and retailer promotions in their inboxes. Hipiti, Shopilly and Azigo aim to return some control to consumers, while still affording retailers the opportunity to cut through inbox clutter with targeted messages.
  • Gmail Switched Back on in Iran
    Iran's telecommunications ministry claims to have inadvertantly blocked access to Gmail when it was trying to block YouTube. "We do not yet have enough technical know-how to differentiate between these two services," said a spokesperson for the ministry. When a legislator threatened to summons the telecommunications minister for questioning, access to Gmail within the country was restored.
  • Urban Airship Rolls out Location Messaging Service
    Push messaging service Urban Airship annonced today its Location Messaging Service, allowing marketers to target SMS messages based on historical location data. Urban Airship believes increased targeting options will increase the consumer appeal of opt-in SMS notifications.
  • The Head of Homeland Security Stays Secure by Not Using Email, At All
    Department of Homeland Security Secretary Janet Napolitano, speaking at a cybersecurity conference on Friday, claimed that her cyber identity is "very secure" due to the fact that she does not use email at all. 
  • Pew: Email the Most Popular Activity for Tablet and Smartphone Users
    A new study from Pew's Project for Excellence in Journalism has found that 68% of tablet owners use the deviced daily, with checking email cited as the most popular activity. 44% send or receive email daily on tablets, while 61% do so on smartphones.
  • Well-Targeted Email Lands Entrepreneur $250K Investment
    Entrepreneur Ryan Ozonian, CEO of the social gaming startup Mention Mobile, sent a highly targeted email to investor and Shark Tank host Mark Cuban, briefly pitching his company. 99 words and 8 minutes later, he had a reply that lead to an investment of $250,000.
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