B2B marketers have pivoted to offer compelling customer experiences during the pandemic. Here are 10 examples, starting with Zoom and ending with Slack.
Getting poor opens and clicks with your email newsletter? Here are five types of email newsletters that recipients will want to read. To start with, they prefer educational over promotional content.
Almost 10.5 billion pieces of consumer data, including email addresses, have been discovered in nearly 10,000 unsecured databases in 20 countries, NordPass reports. The countries with the most exposed records are France, China and the U.S.
Brands are just scraping the surface of what they can accomplish with email marketing. All stakeholders need to first understand automation technology. Then their teams should get to know their customers and created highly targeted drip email campaigns.
Rep. Greg Steube (R-FL) challenge Google CEO Sundar Pichai, saying that his campaign emails were ending up in Gmail spam folders, like that of his father. Steube alleged that Gmail is biased against Republicans.
Email has been invaluable in helping some mid-size banks bridge the gap of not having a fully developed digital infrastructure heading into the pandemic. Here are some email marketing tips for financial institutions to help them cope with the COVID-19 crisis.
Email marketing can drive the customer experience and help marketers measure the impact. Here is an analysis of what a superior CX is and the email platforms that can help marketers achieve it.
Sendinblue and Mailchimp both offer multiple email features for small businesses. But which is better? Here is a head-to-head review. Of course, it depends on the user, and MediaPost is not endorsing any product.
Retailers have found themselves playing catch-up in developing a digital strategy during the pandemic. Here are several ways they can build trust and retain customers in digital channels.
The recent Microsoft Outlook update is infuriating some users. They have griped about the inbox crashing and emails being deleted.