Venture capital firm MOOR, the majority owner in Angry Birds creator Rovio, has backed a new email startup. Teller, a Swedish-based apps company, has designed a tool to make it easier to manage the email inbox. The app uses algorithms to automatically sort emails by their importance based on the user's past behavior. The app is currently available on Macs and mobile devices. Unlike other email inbox tools, the app doesn't divide different messages into different folders, it simply makes more important emails rise to the top of the folder based on the user.

Goldman Sachs has petitioned a judge to make Google "unsend" an email that the investment banks accidentally sent. In the request, the bank claims that by pulling the email, the company will prevent a "needless and massive" privacy breach. The email, which included a report with confidential account information, was intended for someone with a @gs.com email address and instead went to someone with a @gmail.com email address.

Canadian marketers are making a last ditch effort to push opt in, in order to comply with new anti spam legislation which went into effect this week. The companies are sending out emails with subject lines like "Urgent Action Required," encouraging people on their lists to give express consent to the brand to continue to send them emails. The new laws make it stricter for brands to send marketing email to consumers than in the past. The latest regulation requires express consent, rather than simply implied consent.