The Democratic National Committee has cut Bernie Sanders' presidential campaign's access to its voter database, after the campaign team capitalized on a software glitch to access Hillary Clinton's confidential voter information. The DNC database normally protects the privacy of the different campaigns through a firewall. The data systems vendor stopped the firewall for a bit on Wednesday, which i when the Sanders camp accessed the information.

Sixty-three percent of marketers said that promoting sales and discounts was their top priority this holiday season, according to a new study from Strongview and Selligent. The research revealed that 80 percent of marketers said that markdowns was one of their top three programs. Only 23 percent of marketers said that cart abandonment was a priority this holiday season and only 26 percent are prioritizing post purchase communications.

Even networks that aim to be secure can get hacked into, according to new research from Google's Project Zero. The researchers found that they were able to hack into a company using FireEye networking equipment with only one email sent to the company and the email didn't have to be opened. FireEye has since patched the problem but the report illustrates the issues that secure networks can face.

Personalized email drives email's success, but it also means sending less email which could be an issue for ESPs who charge by volume, Venture Beat reports. VB Insight analyst Andrew Jones, recommends that EPS adjust their traditional ESP pricing model and price by the capabilities and ability to send relevant emails rather than pricing by volume.

New digital-privacy laws that will apply to marketers targeting consumers in the European Union will disrupt the practices of most U.S. businesses. The new legislation, which will replace a patchwork of 28 national laws, will place substantial roadblocks data mining and user profiling.

Non-profits sent 2.92 percent more emails during the 2015 year-over-year, however, response rates dropped, according to Blackbaud's 2015 Luminate Online Report. The research revealed that conversion rates were down 11.11 percent in 2015, as compared to 2014. The research included input from 685 organizations collected from July 1, 2014 to June 30, 2015.

Scott Walker may have dropped out of the bid for the Republican ticket in 2016, but his supporters will still be getting emails. The former candidate has begun renting out his email list to pay off his remaining presidential debt. Former rivals including: Marco Rubio, John Kasich, Ted Cruz and Ben Carson are among Walker's customers. According to a report in Politico, Walker's committee has made a deal with some of these candidates to take a percentage of donations obtained through this email list.

British telecom Virgin Media has admitted that its new spam filters continue to block legitimate emails from being delivered to its email users. The company is working to unblock specific individuals and companies from these filters. The issue comes from customers with legacy email accounts.

Defense Secretary Ashton B. Carter used a private email account for official government business early in his career. According to a discovery by The New York Times, the Pentagon chief used this account for at least two months despite the fact that it violated Pentagon rules. He used the account to email top officials and aides on their government accounts.

As 2015 comes to an end, presidential candidates are upping their email marketing. Candidates are pushing for fundraising dollars as they wrap up the year in order to prepare for the election season ahead. The pleas are getting aggressive. For instance, Ted Cruz recently sent an email with the subject line, "Dropping out," telling readers that "Jindal dropped out of the race b/c he was short on funds."