There are many things to consider when choosing a free email service. Here is. a list of free services, their strengths and weaknesses, from TechRadar. It starts with Gmail.

Email best practices are standard by now, but newcomers may not be aware of them. Here is a simple list of nine email marketing mistakes that should be avoided at all costs.

Coho AI, a startup that seeks to help B2B SaaS companies boost revenue, has raised $8.5 million in a seed funding round led by Eight Roads, TechAviv and angel investors. The capital will be put toward product R&D and expanding the size of the team, which now consists of 17 people.

Marketing dollars are best spent not on email or social media. Rather, they should focus on that underrated marketing strategy, recruiting, says Tommy Mello, owner A1 Garage Doors. Mello explains why.

Recession may be coming. How can B2B companies ready themselves for it? Elliot Schimel, CEO of Mission Control Marketing, offers tips on how B2B brands can grow revenue despite economic uncertainty. 

Emails purporting to be from Ulta Beauty are offering a $500 gift card to victims who fill out a survey. But it is a phishing scam.  

A Twitter hack has exposed 235 million personal emails. Persons who have used the site anonymously to comment are at risk of having their identity exposed. The hack occurred some time ago. 

Data will change marketing in 2023: Here is an analysis of how marketers will search out new signals and draw deeper insights to get to know customers better.

BIMI allows businesses to display their brand logos in subject lines or sending address in authenticated emails. Here’s a guide to how it works. 

Many B2B brands turn to Google Ads, hoping to drive a quick return on investment. Not so fast: Here is an advisory on how to create B2B Google Ad campaigns that nurture and convert customers.