Invariably, when a team is collaborating on a project, one member of the team has an email with some vital piece of information required to keep the project moving forward (for example, a client response sent to a single contact instead of the whole team). AffinityLive Sync is designed to aggregate all of the messages and threads relevant to a team (or an entire company) in a single place so that it is always available to everyone who might need to see it. 

Placing an email signup field visibly on each page of a website is no longer enough. In the current inbox environment, brands must make a clearer case for the value exchange that drives a new subscription, and then work creatively to place this argument in front of as many of the right people as possible. Content exchanges, endorsements and even advertising are some of the tactics to consider.  Read the full article at Duct Tape Marketing. 

A new survey of 2,000 U.S. and Canadian consumers by LoyaltyOne revealed attitudes that surely conflict with the rising trend of Big Data, marketing automation and microtargeting. While 42% trust businesses with their personal information, 78% do not see much value with the information shared. Of those who distrust marketers with their information, 87% are concerned about business sharing their information with other businesses and 85% are concerned with the tracking of their online behavior. 

TOS;DR (which stands for Terms of Service; Didn't Read) is an activitst-driven site that scours the privacy policies of websites, distills the abstruse language into an executive summary of key terms of agreement, and then rates the website from Class A (very good) to Class E (very bad) based on how well the site respects the personal privacy of its users, most of whom agree to the terms of service blindly without reading them. The attributes used for scoring include how the site uses personal info such as email address and other personal identifiers, copyright conditions, use of cookies and …

Writer, Actor and Director Ed Burns is an investor and editor of InsideHook, a new daily newsletter covering activities and products for hip middle-age men (admittedly a niche). Trigger Media financed the company, following similar newsletter ventures in Daily Candy, Thrillist and TastingTable. Trigger Media CEO Andy Russell reports that InsideHook is growing faster than any newsletter he has been involved with.

48% of employed Americans say they are allowed to use their own mobile phone, tablet or personal computer to perform work functions, according to a new report by the National Cyber Security Alliance and McAfee. 22% use their own devices for work email, while only 8% access work documents or databases. 

Email opens have climbed from 10% in 2011 to over 30% in 2012, and marketers are responding to the trend by increasingly designing emails that focus on the overall experience, respectful of all environments. To do this, design for your audience, touch, legibility, reality and longevity.  Read the full article on the ExactTarget Blog. 

Maily, the first email service designed for kids as young as 4 years old, introduces kids to the inbox in an interface free from complexity and unwanted messages. The application runs on the iPad and offers features like filtering, parental pre-screening of messages and parental cc'ing.

A few weeks prior to the November elections, Ohio State University students will receive an email from the university with their current address that they can print out and bring to a polling center on the university campus in order to vote. The system is designed to help students avoid the confusion about where they are registered if their campus address is different from the home address on their driver's license or another form of ID. University officials are hoping that the program encourages more students to vote while they are away at school. 

Launching this week is The Swizzle, a new application for managing the many daily deals hitting consumer inboxes. The service has a commision-based revenue model, earning a percentage on sales through new daily deal sites its users discover through the service. Keep Holdings operates The Swizzle, and is captained by fomer About.com CEO Scott Kurnit.