The Trump Administration blames North Korea for the WannaCry ransomware attack that infected thousands of computers across the globe in May. The charge was made in a Wall Street Journal article by homeland Security advisor Tom Bossert. 

Asda is the top-performing UK supermarket in this year’s Christmas battle of the inbox, Mailjet reports. It has defeated competitor Waitrose. 

Email marketers can use Google AdWords as a way of leveraging existing data on subscribers. Here are some tips on using the Customer Match feature and how to get the most out of AdWords.  

The most trusted advertising channels are traditional ones like TV and print, according to research from Clutch. Millennials are more likely than older people to trust all ad media. 

B2B salespeople shouldn’t waste their time doing manual prospecting. Tools exist that can help them build create better cold email lists. Here are eight of these email scraping tools.  

Spam traps are becoming more sophisticated. Emails sent by lazy or desperate sales teams  won’t get through Gmail or corporate spam filters. Here’s a primer on how to avoid that.  

Email marketers are busily pursuing their holiday campaigns. But how do they hold on to those subscribers after the season ends? Here are three tips, including frequency control and drip campaigns. 

The Lazarus Group, a purported hacking gang believed to be connected with North Korea, is thought to be behind a phishing attack designed to steal bitcoin. The campaign targets employees at cryptocurrency firms. 

Unsuspecting email users may be putting their privacy at risk because of email trackers. A single pixel tracker can help senders detect when an email has been read, the location and the device.  

B2B marketers face many challenges, including a disconnect with sales, according to a Chief Marketer study. But they are increasingly taking an omnichannel approach.