• Hotmail Addresses Could Turn Off Potential Employers
    An email address that ends in @Hotmail could prompt employers to toss a job application. People engaged in job searches should consider switching to a fresher email domain, an observer says. 
  • Many Federal Domains Miss DMARC Deadline
    Federal agencies are lagging when it comes to deploying DMARC, an anti-spoofing email security tool. Roughly 62% of federal domains have installed it — a month after the deadline, according to ValiMail.  
  • Beware Of Valentine's Day Dating Spam
    The weeks leading to Valentine’s Day have seen a rise in the volume of botnet spam containing fake dating messages, IBM reports. The emails purport to be from Russian women living in the U.S. 
  • Data Protection Officers Are Now In High Demand
    Data protection officers are the hottest hires in technology, thanks to the GDPR. More than 28,000 will be needed in the U.S., and up to 75,000 worldwide. 
  • USPS Service Brings Snail Mail Images To Email Inbox
    The U.S. Postal Service has rolled out its Informed Delivery, a service that it hopes will take it into the digital age. The USPS sends virtual images of the day’s mail to inboxes, allowing people to scan their mail on mobile devices. 
  • The Hard And Soft Skills Needed By Email Marketing Managers
    What does it take to be an email marketing manager? For one thing, it takes analytical ability -- and it also takes solid knowledge of databases. Here is a listing of both the hard and soft skills needed to be an email marketing manager. 
  • A Refresher On CAN-SPAM Compliance
    Companies face harsh penalties for failing to comply with CAN-SPAM. Here’s a refresher course on what it takes to stay within the law.  
  • The Most Successful Phishing Email Offers
    The most successful emails are those that promise money or loss of money, according to a study by KnowBe4. The company sent test emails to roughly six million people to determine what drove them to open messages. Offers of free food and drinks also did well.    
  • Minimalistic Email Design Techniques
    Minimalism penetrated the visual arts around the end of World War II. It means stripping design to its basics. Here's how it can be applied to email. 
  • How AI Will Revolutionize Email
    Artificial intelligence is a hot topic. But marketers may not know how to apply it in a practical sense. Here are three ways AI and machine learning can help email marketers. 
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