Salesforce has introduced a Cloud Content Block Software Developer kit. Firms can use them to build custom email content widgits and drag and drop them into emails.  

Broadridge Financial Solutions Inc. has acquired Israeli tech startup ActivePath. That firm helps firms move customer communications such as bills and bank statements from print into digital channels like email, text, social media and chatbots. 

A blogger writes that anyone on Gmail can see a person’s old Google+ profile with one accidental click. This could prove embarrassing, he says. 

Federal Credit Union has conducted several automated email campaigns, including onboarding effort for new members and student loans, and an auto loan recapture program, using Act-On’s software platform. Previously, such tasks were done manually. 

Morning Brew, a daily email newsletter for young business professionals, now has 230,000 subscribers. Started in 2015, it keeps readers up to date on the tech world, startups and politics. 

Email marketing tactics will be radically transformed under GDPR. Here are six that will change or die, including tick boxes and use of third-party list providers.

Fox Restaurant Concepts says it was hacked and has apologized for lewd unsolicited emails sent to customers. The emails featured scantily clad models and sexually explicit cartoons. The company runs Arrogant Butcher, Zinburger and other restaurants.    

Hundreds of actions may hurt your email deliverability, especially if you are using incentive-based referral programs. Here is some advice on how to deal improve inbox placement, from pruning your list regularly to avoiding phrases that trigger spam filters. 

Email marketing is due for an overhaul this year. Here is how contextual content and AI can drive smooth campaigns and better ROI.  

In an email blast sent by a Trump fundraising committee, President Trump calls on voters to elect Congressional candidates who support him. "2018 is our chance to elect TRUMP ALLIES to the House and Senate who will give you the agenda you voted for," the email says. "No more obstruction! We want what we voted for!”